Global Digital Campaign Analyst – Data-Driven Growth

Cognizant Technology Solutions Corporation; Lisboa; On-site; EUR 45,000 - 65,000; Full time

Benefits offered by this job

Pleasant and inspiring working Atmos/f

Global expansion opportunity

Lisbon office facilities

Training & development opportunities

Relocation allowance & support

Job summary

Cognizant in Lisbon is seeking a Digital Marketing Campaign Analyst to support global advertisers across video, search, display and creator partnerships. You will work with Account Managers and Campaign Managers to optimize campaigns and deliver actionable insights.

The role emphasizes data-driven optimization, brand safety checks, budgeting, reporting, and collaboration with international teams. Fluency in English and German is required, with opportunity for growth and relocation support.

Qualifications

• 1.5+ years of experience in digital marketing, paid media, SEM/PPC, Google Ads, display advertising, or campaign support.
• Strong understanding of online advertising channels, campaign optimization, and performance marketing metrics.
• Hands-on experience with Google Ads and video advertising.
• Advanced Excel skills including Pivot Tables and complex formulas.
• Strong analytical, problem-solving and stakeholder communication abilities.
• Experience with international clients and cross-functional global teams.
• Fluent English and German written and verbal.

Responsibilities

• Optimize and manage video streaming platform campaigns, creator profiles, paid search, display and Demand Gen campaigns.
• Conduct creator content reviews, brand safety checks, and compliance assessments.
• Monitor budgets, pacing, and KPI performance to maximize campaign results.
• Analyze campaign data and provide strategic recommendations to improve performance.
• Support campaign setup, keyword management, targeting strategies, and ad operations.
• Generate performance reports and deliver actionable insights to stakeholders.
• Collaborate with global teams to identify growth opportunities and drive client success.
• Stay current with industry trends, advertising technologies, and AI-driven marketing tools.

Skills

Digital marketing

Google Ads

Excel Pivot Tables

Data analysis

Stakeholder communication

Campaign optimization

Cross-functional collaboration

English & German

Tools

Google Ads

Video advertising

Job description

Cognizant in Lisbon is seeking a Digital Marketing Campaign Analyst to support global advertisers across video, search, display and creator partnerships. You will work with Account Managers and Campaign Managers to optimize campaigns and deliver actionable insights.

The role emphasizes data-driven optimization, brand safety checks, budgeting, reporting, and collaboration with international teams. Fluency in English and German is required, with opportunity for growth and relocation support.