Influence Manager

Sova; Portugal; Híbrido; EUR 50 000 - 80 000; Tempo integral

Vantagens oferecidas por esta oferta de emprego

Impactful role with real influence

International exposure across Europe

Hybrid setup: Paris or Lisbon (3 days)

Access to supplements

Resumo da oferta

SOVA is seeking an Influence Manager to own the brand’s influence ecosystem, building a creator network, managing TikTok Shop and ambassador events. You will partner with founders and a fast-growing team to drive authentic collaborations in a sensitive category.

You’ll run influencer programs end-to-end, grow the community and feed content into paid channels while measuring impact and optimizing performance in a Europe-wide expansion.

Qualificações

• Proven experience in influence marketing in beauty, wellness or DTC e-commerce.
• Real creator network and ability to build one from scratch.
• Hands-on with TikTok; TikTok Shop and affiliation experience is a strong plus.
• Experienced in organizing events; logistics and on-site coordination.

Responsabilidades

• Define and execute the influence strategy across Instagram, TikTok and YouTube, aligned with marketing goals.
• Source, qualify and activate creators who fit the brand.
• Negotiate briefs, compensation, deliverables and usage rights.
• Structure partnerships so creator content fuels paid social campaigns.
• Own TikTok Shop strategy: visibility, sales and affiliate network.
• Recruit and manage affiliated creators, listings and campaigns.
• Track performance and optimize quickly.
• Plan and run events end-to-end: launches, gifting, meetups, pop-ups.
• Represent SOVA at external events and expand the brand network.
• Brief creators to maximize organic coverage before/during/after events.
• Grow and engage our ambassador and tester community; leverage UGC across channels.

Conhecimentos

Influence marketing

Creator network

TikTok Shop

Event planning

Performance metrics

Autonomous

French fluency

Descrição da oferta de emprego

WHO ARE WE?

At SOVA, we have an ambitious mission: to revolutionize women's health across Europe — and beyond. Our goal is to become the leading brand in hormonal health, offering natural and effective solutions for women at every stage of their lives.

Founded in 2021 by Eva and Solène, two sisters diagnosed with PCOS, SOVA was born from frustration with the lack of solutions available. Today, we are transforming that frustration into action. With +200% growth in the past year, we are now on a mission to scale from €4M to €40M in revenue, with a major international expansion ahead.

SOVA develops high-quality supplements in collaboration with leading experts, trusted and recommended by healthcare professionals.

• Playing a key role in a fast-growing, impact-driven company.
• Taking full ownership of a strategic area and driving its success.
• Working directly with the founders and an ambitious team passionate about women's health.
• Being part of an adventure that combines entrepreneurship, innovation, and a strong mission.

YOUR ROLE

We're looking for an Influence Manager who believes that the most powerful marketing asset we have is the voice of the women who use our products.

This is not a 'send 50 PR boxes and hope' role. You'll own SOVA's entire influence ecosystem: the creator network, TikTok Shop, our ambassador community, and every event where the brand shows up. You'll build relationships that convert — and turn them into content that fuels our paid engine.

Talking about hormonal health requires credibility, pedagogy and zero bullshit. If you can build authentic partnerships in a sensitive category, this role is yours to own.

YOUR RESPONSIBILITIES

Influence strategy & creator partnerships

• Define and execute the influence strategy across Instagram, TikTok and YouTube, in line with our marketing and commercial goals
• Source, qualify and activate creators (nano to macro) who genuinely fit the brand
• Negotiate the full deal: brief, compensation, deliverables, usage rights
• Structure partnerships so creator content feeds the wider marketing team — especially paid social (whitelisting, spark ads, UGC ads)

TikTok Shop

• Own SOVA's TikTok Shop strategy: visibility, sales, affiliate network
• Recruit and animate affiliated creators, manage listings, commissions and affiliation campaigns
• Track performance, spot what's working, and double down fast

Events

• Build and run SOVA's own events end to end: launch parties, gifting events, ambassador meetups, pop-ups, press days — venues, budgets, vendors, guest lists, on-site coordination
• Identify and represent SOVA at external events (wellness, women's health, beauty, femtech) and grow the brand's network
• Brief the creators present to maximize organic coverage, before, during and after

Community & performance

• Grow and animate our community of ambassadors and product testers
• Collect and leverage UGC across all channels, including paid
• Own your KPIs (reach, engagement, traffic, conversions, ROI), report on every campaign, and keep a sharp eye on what competitors and the market are doing

YOUR PROFILE

• Proven experience in influence marketing, ideally in beauty, wellness, health or DTC e-commerce
• You have a real creator network and know how to build one from scratch
• Hands-on with TikTok — TikTok Shop and affiliation experience is a strong plus
• You've organized events and enjoy it: logistics, last-minute chaos and all
• Comfortable with numbers — you measure what you do and you optimize
• Structured, autonomous, resourceful: you don't need to be told twice
• Fluent French is mandatory. Good English is a plus as we expand across Europe and our team is international.

WHAT WE OFFER

• A real role with impact — your work directly shapes a fast-growing company
• International exposure as we expand across Europe
• Hybrid setup — 3 days on-site, 2 days remote in our Paris or Lisbon office
• Access to all our supplements, of course