Growth Product Lead, B2B2C Funnels & AI Growth

Sword Health; Portugal; On-site; EUR 105,000 - 165,000; Full time

Job summary

Sword Health is seeking a highly analytical Growth Product Leader to own the complete member funnel—from landing pages through enrollment—and to grow acquisition and activation across Sword's health platforms. You will manage two PMs, shape the experimentation roadmap, and build scalable, AI-enabled systems that automate repeatable work while delivering measurable growth.

This hands-on role demands strong data skills, cross-functional leadership, and a relentless focus on conversion metrics and

Qualifications

• Extensive product management background in consumer-facing or B2B2C platforms.
• Proven CRO track record and ability to optimize end-to-end funnels.
• Experience leading cross-functional teams and driving growth initiatives.

Responsibilities

• Own the full member funnel from landing pages to enrollment and optimize conversion metrics.
• Own the experimentation roadmap and decide what to test and how to act on results.
• Build scalable, repeatable systems and leverage AI to automate growth initiatives.

Skills

Product management

CRO expertise

Funnel optimization

Data-driven

Cross-functional

AI readiness

Analytical thinking

Experimentation

Stakeholder communication

Growth mindset

Education

Bachelor's degree in a relevant field

Job description

Sword Health is seeking a highly analytical Growth Product Leader to own the complete member funnel—from landing pages through enrollment—and to grow acquisition and activation across Sword's health platforms. You will manage two PMs, shape the experimentation roadmap, and build scalable, AI-enabled systems that automate repeatable work while delivering measurable growth.

This hands-on role demands strong data skills, cross-functional leadership, and a relentless focus on conversion metrics and