EMEA Alliances Marketing Strategist

Csod; Lisboa; Híbrido; EUR 42 000 - 64 000; Tempo integral

Resumo da oferta

PwC in Lisbon is seeking an EMEA Alliances Marketing Specialist to shape go-to-market initiatives and strengthen our brand presence across the EMEA region. You will collaborate with international stakeholders, alliance teams, and business leaders to translate strategic ambitions into integrated marketing campaigns and content.

Responsibilities include end-to-end campaign execution, budget and vendor coordination, measuring ROI, and ensuring compliance with brand and risk guidelines.

Qualificações

• Degree in Marketing, Economics, Business Administration or related field.
• 4+ years in B2B roles, ideally SaaS or professional services.
• Regional or global experience and alliance/partnership marketing is a plus.
• Solid understanding of marketing tactics, programmes, and channel management.
• Strong communication and writing skills, able to engage stakeholders while managing multiple initiatives.
• Analytical mindset with experience measuring performance and optimizing programmes.

Responsabilidades

• Develop and deliver integrated marketing programmes that generate pipeline and strengthen relationships.
• Own end-to-end campaign execution including planning, budget management, vendor coordination, promotion, measurement, and optimisation.
• Collaborate with business, sales, alliance, and global teams to create high-quality thought leadership content.
• Ensure campaigns comply with risk procedures, approvals, and brand guidelines.
• Track campaign performance, ROI, and impact and report insights for continuous improvement.
• Manage marketing development funds to maximise impact.

Conhecimentos

B2B marketing

SaaS marketing

Campaign management

Stakeholder engagement

Data analysis

Written communication

Formação académica

Bachelor's degree in Marketing, Economics, Business Administration or related field

Descrição da oferta de emprego

PwC in Lisbon is seeking an EMEA Alliances Marketing Specialist to shape go-to-market initiatives and strengthen our brand presence across the EMEA region. You will collaborate with international stakeholders, alliance teams, and business leaders to translate strategic ambitions into integrated marketing campaigns and content.

Responsibilities include end-to-end campaign execution, budget and vendor coordination, measuring ROI, and ensuring compliance with brand and risk guidelines.