Creative Content Lead — Hybrid, Global Growth

Sova; Lisboa; Hybrid; EUR 35,000 - 55,000; Full time

Benefits offered by this job

Hybrid work environment

Access to supplements

International exposure

Job summary

SOVA is seeking a hands-on Creative Ads Lead to craft the visual and narrative language for our campaigns. You’ll work closely with the Media Buyer to ideate, execute, and optimize ad concepts across static, video, and UGC formats, ensuring they resonate with women’s health audiences and convert with data-backed iteration.

You’ll own end-to-end creative—from idea to final cut—delivering fresh concepts weekly and maintaining high visual standards across markets.

Qualifications

• Portfolio of ads or content you're proud of.
• You shoot, design, edit, and ship with strong tools.
• Experienced in paid social creative, ideally in DTC.
• Obsessed with what makes people stop, feel, and click, data-driven.
• Be hands-on, organised, managing multiple concepts and projects.
• Open mindset, welcome feedback, continuously improve thinking and craft.
• Passionate about women’s health.
• Fluent English is mandatory; French is a plus.

Responsibilities

• Come up with scroll-stopping concepts and hooks that feel like SOVA: warm, smart, credible, never generic
• Turn real women’s stories, reviews, and comments into ads that feel true
• Stay tuned to culture and the best ads in and outside our category
• Create static, UGC-style, and video ads independently, from first idea to final cut
• Ship fresh creative every week
• Keep our visual standard high across every format and market
• Partner with the Media Buyer to see what works, and double down on it
• Learn from what doesn’t, and bring a clear point of view on where our creative goes next
• Work with our experts and brand team so every ad is accurate and compliant

Skills

Paid social creative

Direct-to-consumer

Fluent English

Video editing

Project management

Tools

Figma

Canva

Photoshop

CapCut

Premiere Pro

Job description

SOVA is seeking a hands-on Creative Ads Lead to craft the visual and narrative language for our campaigns. You’ll work closely with the Media Buyer to ideate, execute, and optimize ad concepts across static, video, and UGC formats, ensuring they resonate with women’s health audiences and convert with data-backed iteration.

You’ll own end-to-end creative—from idea to final cut—delivering fresh concepts weekly and maintaining high visual standards across markets.