Community Growth Lead (Developers & Agentic Products)

Hostinger; Lisboa; Remote; EUR 70,000 - 110,000; Full time

Benefits offered by this job

Health insurance

Global conferences

Mentoring programs

Gym membership

Health checks

Clubs for sports, arts, and hobbies

Freedom to work from anywhere

Job summary

Hostinger is building an AI-first company and seeks a Community Growth Lead to own how we reach and engage developers, DevOps engineers, and AI explorers with our technical products such as MicroVM, VPS, AI Router, GPU, and Computer for Agents.

You’ll build a playbook for technical audiences across forums, webinars, content, demos, events, and partnerships, shaping strategy from day one and expanding our global community.

Qualifications

• 4+ years growing technical audiences in SaaS, cloud, infrastructure, or developer tools.
• Knowledge of how developers, DevOps engineers, and AI explorers discover, evaluate, and choose tools, and what earns their trust.
• Genuine curiosity about IT trends and developer communities.
• Working knowledge of cloud infrastructure and AI concepts with ability to explain technical topics clearly.
• Ability to turn technical products into compelling narratives with cross-functional teams.
• Experience running awareness campaigns, webinars, or meetups for technical audiences.
• Experience measuring community, content, or brand impact with quantitative and qualitative signals.
• Ability to adapt messaging to different markets and developer cultures.

Responsibilities

• Build and run the strategy for reaching technical audiences across channels and markets.
• Tell Hostinger's story to developers and AI explorers through content, demos, communities, events, and launches.
• Run upper-funnel campaigns to raise awareness in the communities that matter.
• Grow Hostinger’s presence in relevant forums, Discord servers, and social channels.
• Host recurring webinars and workshops and represent Hostinger at developer events.
• Lead content for technical audiences with cross-functional teams across marketing and product.
• Develop champions and partnerships to amplify community impact.
• Measure the impact of community and campaigns on product growth.

Skills

Technical audience growth

SaaS awareness campaigns

Developer marketing

Content storytelling

Tools

Discord

Reddit

X (Twitter)

Job description

Join the team building an AI-first company

Hostinger serves more than 5.5 million clients across 150 countries, but we\'re still excited about what we\'re creating next.

AI is changing how we build products, support customers, work together, and solve problems. It helps us move faster, spend less time on repetitive work, and focus on bigger ideas.

If you want your work to influence both what we build and how we build it, we\'d like to meet you.

Our culture

Guided by 10 company principles.

Your role at Hostinger

As Community Growth Lead, you\’ll own how Hostinger earns the attention, trust, and loyalty of tech-savvy audiences: developers, DevOps engineers, and AI explorers who build on infrastructure. You\’ll focus on our technical products, including MicroVM, VPS, AI Router, GPU, and Computer for Agents.

Your job is to unlock the full potential of this audience, through community forums and webinars, but also through storytelling, upper-funnel initiatives, and everything else that matters to a technical crowd.

This is a build-from-scratch role. You\’ll develop our approach to technical audiences and turn it into a playbook the wider team can use.

Curious to learn more? Meet your future Team Lead: Skaistė Krikščinaitė, Head of Product Marketing.

Your day-to-day

• Build and run the strategy for reaching technical audiences. Create and execute the plan for reaching developers, DevOps engineers, and AI explorers beyond our current acquisition tactics. Choose the channels and formats worth investing in, curate what works, and drop what doesn\'t. Start with priority markets such as Brazil and the US.
• Tell Hostinger\’s story to technical audiences. Build the narrative that makes developers choose and recommend Hostinger, and bring it to life across every developer-focused channel, from content and demos to communities, events, and launches with Product Marketing.
• Run upper-funnel campaigns for technical audiences. Plan and launch awareness campaigns that speak to developers, DevOps engineers, and AI explorers in their own language and on the channels they already use.
• Unlock user-generated communities. Grow Hostinger\’s presence and advocacy in the spaces where technical audiences already gather, such as relevant subreddits, Discord servers, and X, and encourage users to share, help each other, and recommend us.
• Show up live for technical audiences. Host recurring webinars and workshops, and represent Hostinger at developer events and meetups, bringing what you learn back to the team.
• Lead content for technical audiences with cross-functional teams. Work with Creatives, PR, and Content to turn what you learn from the community into tutorials, demos, showcases, and user stories, and spotlight community projects that inspire others.
• Develop champions and partnerships. Identify and support power users, ambassadors, local creators, and developer groups who can amplify the community.
• Measure impact on product growth. Define how community, storytelling, and campaigns contribute to the growth of our technical products. Run experiments, combine quantitative and qualitative signals, and scale the approaches that work.

What will help you succeed

• 4+ years growing technical audiences in SaaS, cloud, infrastructure, or developer tools.
• Knowledge of how developers, DevOps engineers, and AI explorers discover, evaluate, and choose tools, and what earns their trust.
• Genuine curiosity about everything happening in the IT world, from new tools and trends to the conversations shaping developer communities, and the habit of following it closely.
• Working knowledge of cloud infrastructure and AI concepts, and the ability to explain technical topics clearly.
• Ability to turn technical products into compelling narratives, with content, creative, and PR teams.
• Experience running awareness campaigns, webinars, or meetups for technical audiences.
• Experience measuring community, content, or brand impact with quantitative and qualitative signals.
• Ability to adapt messaging to different markets and developer cultures.
• Ability to identify problems, take initiative, and drive solutions without close supervision.

Meet your team

You\’ll sit in the Product Marketing team and work closely with Product and teams across Marketing, from Brand and Creatives to any function that helps you reach technical audiences.

Benefits you\’ll love

360° Growth: You\’ll never stop learning here. Get access to Reforge and CoachHub, go to global conferences, and borrow from our physical and digital libraries. Depending on your location, you can mentor or be mentored through TesoXchange. People give each other open feedback, share what they know, and take on new projects as their skills grow.

Freedom & responsibility: Work where you do your best work: our offices in Vilnius, Kaunas, Jakarta, or Luxembourg, your home, or anywhere in the world. You plan your own day and own your results, and good ideas go live fast.

Wellness simplified: Your wellbeing comes first. You get time off to recharge, a Headspace subscription, and events focused on wellbeing. Depending on your location, you also get health insurance from day one, a gym membership, regular health checks, and clubs for sports, arts, and hobbies.

Work hard – play hard: We celebrate wins together at Summerfest & Winterfest, Town Halls, team-buildings, and workations. Meet the Client sessions connect you directly with the people you build for. Milestones outside work matter too, so we celebrate weddings, new parenthood, and graduations with you.

Compensation

We\'re always looking for experienced talent to raise the bar.

Three. Two. Onboard