AI-Driven Creative Strategist for Ad Growth (Hybrid)

NielsenIQ; Lisboa; Híbrido; EUR 31 800 - 44 000; Tempo integral

Vantagens oferecidas por esta oferta de emprego

Diversity and Inclusion commitment

Flexible work environment

Resumo da oferta

NielsenIQ is looking for a Creative Strategist based in Lisbon, Portugal. This role will focus on boosting creative innovation and integrating AI tools into marketing strategies. The ideal candidate should have 3-5 years of experience in creative strategy and be proficient in performance marketing for B2C apps.

You will collaborate with various teams to analyze and optimize advertising campaigns across multiple platforms. Candidates must be fluent in English and possess a strong analytical mindset.

Qualificações

• 3-5 years of experience in creative strategy for B2C mobile applications.
• In-depth understanding of social ads and algorithms.
• Fluent in English; another language is a plus.

Responsabilidades

• Analyze global creative best practices and adapt them to local markets.
• Lead AI integration in the creative process.
• Create innovative concepts for Paid Ads and manage external talent.
• Define and implement A/B testing processes for optimization.

Conhecimentos

Creative strategy and performance marketing

Social media ads proficiency

AI tools integration

Project management

Formação académica

Bachelor's/Master's degree in Marketing or equivalent

Ferramentas

Creative automation tools

Descrição da oferta de emprego

NielsenIQ is looking for a Creative Strategist based in Lisbon, Portugal. This role will focus on boosting creative innovation and integrating AI tools into marketing strategies. The ideal candidate should have 3-5 years of experience in creative strategy and be proficient in performance marketing for B2C apps.

You will collaborate with various teams to analyze and optimize advertising campaigns across multiple platforms. Candidates must be fluent in English and possess a strong analytical mindset.