Senior Marketing Data Analyst — Remote, Growth & Insights

MEDvidi, Inc.; Województwo mazowieckie; Remote; PLN 355,000 - 512,000; Full time

Benefits offered by this job

Fully remote

Health insurance after probation

Wellness compensation

English lessons

Job summary

MEDvidi, Inc. is seeking a Marketing Data Analyst to optimize acquisition and measurement across paid and organic channels. You will strengthen web analytics tracking, improve data quality, and translate insights into actionable recommendations.

The role blends marketing analytics with hands-on web analytics and a business mindset. Initially you’ll reinforce data accuracy and analytics capabilities, then expand to deeper marketing analysis, experimentation, and optimization of acquisition

Qualifications

• 5+ years of experience in Data Analytics, with strong marketing analytics or growth analytics background.
• Experience in B2C web marketing analytics, including acquisition funnels and performance optimization.
• Experience with the US market, ideally in international product companies.
• Strong experience with paid channels (Google Ads, Meta Ads) and measurement metrics (CAC, ROAS, LTV).
• Hands-on analytics: GA4, GTM, Data Layer, event/conversion tracking.
• Experience with server-side tracking, privacy-conscious measurement, and cohort analysis.

Responsibilities

• Analyze paid and organic marketing channel performance and campaigns.
• Own and improve web analytics tracking across channels.
• Work with GA4, GTM, and Data Layer for accurate data.
• Monitor attribution, resolve data gaps with engineering.
• Support server-side tracking under privacy requirements.
• Forecast efficiency and optimize marketing spend across markets.
• Build dashboards to monitor CAC, ROAS, and LTV.
• Plan and analyze AB tests for conversion improvements.

Skills

Marketing analytics

Web analytics

SQL

Python

GA4

GTM

Data Layer

A/B testing

Dashboards

Business mindset

Tools

GA4

GTM

Data Layer

PostHog

Mixpanel

Tableau

Power BI

dbt

Airflow

Python

SQL

Job description

MEDvidi, Inc. is seeking a Marketing Data Analyst to optimize acquisition and measurement across paid and organic channels. You will strengthen web analytics tracking, improve data quality, and translate insights into actionable recommendations.

The role blends marketing analytics with hands-on web analytics and a business mindset. Initially you’ll reinforce data accuracy and analytics capabilities, then expand to deeper marketing analysis, experimentation, and optimization of acquisition