Marketing Data Analytics Lead - Build MMMs & Dashboards

Nocowanie.pl; Warszawa; Hybrid; PLN 70,000 - 90,000; Full time

Job summary

Nocowanie.pl is seeking a Marketing Data Analyst in Warsaw to drive data-driven decision-making within the marketing team. You'll own the reporting of marketing effectiveness, build dynamic dashboards in Looker Studio and PowerBI, and manage live data feeds from major platforms.

The ideal candidate has 5+ years of experience in data analytics, strong SQL skills, and expertise in marketing metrics. This role offers significant interaction with the CMO and opportunities to make a direct impact on growth strategy.

Qualifications

• Advanced proficiency in SQL with hands-on experience in Google BigQuery.
• Expert-level skills in Looker Studio and PowerBI for data visualization.
• Deep understanding of metrics and data structures of major ad networks.

Responsibilities

• Own reporting of marketing effectiveness across all channels.
• Build and maintain real-time dashboards in Looker Studio and PowerBI.
• Develop and refine Marketing Mix Models and attribution models.

Skills

Advanced SQL proficiency

Data visualization dashboard building

Knowledge of marketing platforms

Statistical analysis knowledge

5+ years in Data Analytics

Strong communication skills

Tools

Google BigQuery

Looker Studio

PowerBI

Python or R

Job description

Nocowanie.pl is seeking a Marketing Data Analyst in Warsaw to drive data-driven decision-making within the marketing team. You'll own the reporting of marketing effectiveness, build dynamic dashboards in Looker Studio and PowerBI, and manage live data feeds from major platforms.

The ideal candidate has 5+ years of experience in data analytics, strong SQL skills, and expertise in marketing metrics. This role offers significant interaction with the CMO and opportunities to make a direct impact on growth strategy.