Marketing Data Leader: Pipeline & Growth (Remote)

N-iX; Polska; Remote; PLN 90,000 - 150,000; Full time

Benefits offered by this job

Flexible working format

Competitive salary

Professional development tools

Active tech communities

Job summary

N-iX is seeking a Marketing Analytics Lead to own the numbers behind marketing and translate data into decisions that drive growth. You will partner with the CMO and leadership to shape the budget, channel strategy, and annual plan, collaborating with paid search, organic search, ABM, events, and brand teams as well as Sales, Finance, and Delivery.

You will build robust dashboards and a data model across CRM and web analytics, apply AI-driven insights, and establish governance to keep data

Qualifications

• 5+ years in professional analytics with 3+ in marketing or revenue operations in B2B SaaS or IT services.
• Upper-Intermediate English or higher.
• Proven ability to present insights to senior leaders and drive decisions.
• Strong SQL and working proficiency in Python or R with applied statistics experience.
• GA4 expertise, CRM experience (Salesforce preferred) and paid media familiarity.
• Experience building dashboards in a BI tool (Power BI/Looker).
• Daily use of AI tools in analytical work and familiarity with B2B funnels.

Responsibilities

• Own marketing pipeline reporting from first visit to closed revenue.
• Analyze performance by channel, campaign, content, region, and persona.
• Separate pipeline volume from quality and track funnel velocity.
• Build weekly pipeline view with commentary for leadership meetings.
• Run quarterly channel mix reviews and optimize budget allocation.
• Measure website as revenue channel and ensure GA4 tracking accuracy.
• Forecast pipeline and leads using segmentation and predictive modeling.
• Establish data quality checks and governance across CRM and analytics.
• Tell stories with dashboards for executives and sales leaders.
• Automate recurring reports and build self-service reporting.

Skills

SQL

Python or R

GA4

CRM (Salesforce)

Power BI

Storytelling

Education

Quantitative degree (Statistics/Mathematics/Economics)

Tools

Looker / Looker Studio

BigQuery / Snowflake

Job description

N-iX is seeking a Marketing Analytics Lead to own the numbers behind marketing and translate data into decisions that drive growth. You will partner with the CMO and leadership to shape the budget, channel strategy, and annual plan, collaborating with paid search, organic search, ABM, events, and brand teams as well as Sales, Finance, and Delivery.

You will build robust dashboards and a data model across CRM and web analytics, apply AI-driven insights, and establish governance to keep data