Remote Senior Omnichannel & Lifecycle Strategy Lead

SHIFT Paradigm; Poland; Remote; PLN 525,919 - 601,051; Full time

Benefits offered by this job

Medical, dental, vision benefits

Flexible Paid Time Off

Life/AD&D insurance

Job summary

SHIFT Paradigm is seeking a Senior Strategist in Omnichannel & Lifecycle Marketing to lead strategic initiatives for major brands. This role requires extensive experience in auditing and designing multi-channel marketing programs to optimize client performance.

The ideal candidate will have a strong background in marketing strategy with a focus on customer journeys and measurable outcomes. Additionally, the ability to translate insights into actionable strategies is essential.

A competitive compensation package is offered, along with comprehensive benefits and a collaborative working culture.

Qualifications

• 10-15 years of experience in omnichannel or lifecycle marketing strategy.
• Experience designing multi-channel marketing strategies.
• Background in B2C or consumer-facing programs at recognizable scale.

Responsibilities

• Conduct in-depth audits of client omnichannel marketing programs.
• Advise clients on how paid media and organic channels work together.
• Lead client-facing workshops and strategy presentations.

Skills

Cross-channel diagnostics

Journey design fluency

Creative brief writing

Analytical skills

Polished communication

Tools

Salesforce Marketing Cloud

Braze

Iterable

Job description

SHIFT Paradigm is seeking a Senior Strategist in Omnichannel & Lifecycle Marketing to lead strategic initiatives for major brands. This role requires extensive experience in auditing and designing multi-channel marketing programs to optimize client performance.

The ideal candidate will have a strong background in marketing strategy with a focus on customer journeys and measurable outcomes. Additionally, the ability to translate insights into actionable strategies is essential.

A competitive compensation package is offered, along with comprehensive benefits and a collaborative working culture.