KO Innovation Software Solutions P Ltd | Full time
We are looking for a confident and customer-focused Pre-Sales Executive to support our sales team by understanding prospective customers' requirements and conducting effective demonstrations of our SaaS products.
The person will work closely with the Inside Sales and Sales teams to understand qualified leads, identify customer requirements, demonstrate relevant product features and use cases, and support the sales process until the opportunity moves to the next stage.
The ideal candidate should have excellent communication and presentation skills, the ability to learn software products quickly, and confidence in interacting with prospective customers.
Key Responsibilities
Product Demonstration & Pre-Sales
- Conduct professional and engaging SaaS product demonstrations for prospective customers.
- Understand customer requirements, business processes and pain points before conducting the demo.
- Demonstrate relevant product features, modules and use cases based on customer requirements.
- Clearly explain product functionality, benefits and business value to prospective customers.
- Conduct online and in-person product presentations, meetings and discussions.
- Handle customer questions during demonstrations and provide appropriate responses.
- Coordinate with the Product and Technical teams for complex product or technical queries.
- Customize product demonstrations based on the customer's industry, business requirements and use case.
- Maintain and continuously improve product knowledge to conduct effective demonstrations.
Support to Sales & Inside Sales
- Work closely with the Inside Sales team to understand qualified leads and customer requirements before the demo.
- Support the Sales team during customer meetings, presentations and product discussions.
- Provide inputs to Sales regarding customer requirements, expectations and product fit.
- Assist in preparing proposals, presentations, product documents and other pre-sales materials.
- Support the sales team in moving qualified opportunities through the sales process.
- Maintain accurate information regarding demo status, customer requirements and follow-up actions in the designated CRM or business system.
Customer Requirement & Feedback
- Capture customer requirements, business challenges and expectations during pre-sales discussions.
- Identify product features or modules that are relevant to the customer's requirements.
- Document customer questions, requests and potential product gaps.
- Share relevant customer feedback and product requirements with the Sales and Product teams.
- Coordinate internally to obtain appropriate responses for customer-specific requirements.
- Strong product demonstration and presentation skills – mandatory.
- Excellent verbal and written communication skills.
- Confident in interacting with prospective customers.
- Ability to understand customer requirements and explain software solutions clearly.
- Ability to learn SaaS products and software applications quickly.
- Good presentation and interpersonal skills.
- Basic understanding of sales and business processes.
- Good problem-solving and customer-handling skills.
- Ability to work collaboratively with Inside Sales, Sales, Product and Technical teams.
- Basic knowledge of MS Office / Google Workspace.
- Additional regional languages will be an advantage.
Preferred Attributes
- Positive and confident personality with a customer-oriented approach.
- Comfortable conducting online product demonstrations through platforms such as Microsoft Teams or Zoom.
- Willingness to learn software products and business processes.
- Good listening and questioning skills.
- Ability to explain software concepts in simple and easy-to-understand language.
- Ability to handle multiple prospects and demos based on business priorities.
- Willingness to travel for customer meetings or demonstrations when required.
Key Performance Areas
- Quality and effectiveness of product demonstrations.
- Understanding of customer requirements.
- Ability to clearly communicate product value and relevant use cases.
- Timely coordination with Inside Sales and Sales teams.
- Accuracy of customer requirement and demo information captured.
- Effective follow-up and coordination on pre-sales activities.
- Quality of customer feedback shared with internal teams.
Role Interaction
- Inside Sales: Lead generation, initial qualification and scheduling of qualified demos.
- Pre-Sales: Requirement understanding, product demonstration and solution discussion.
- Sales: Commercial discussion, proposal, negotiation and closure.
- Product / Technical Team: Support for complex product and technical requirements.
- Implementation / Customer Success: Post-sales implementation and customer onboarding.
Key Competency
The ability to understand customer requirements, confidently conduct SaaS product demonstrations, explain product capabilities and business value clearly, and effectively support the Sales team in converting qualified opportunities.