Marketing Specialist

Univio; Wrocław; Hybrid; PLN 90,000 - 117,000; Full time

Job summary

Univio in Poland (Wrocław/Kraków) is seeking a Marketing Specialist to join our international Polish-German team. You will craft presentations, social media content and thought leadership pieces to drive Univio’s visibility. Work with Munich-based and Polish teams, partly remote, mainly hybrid.

You’ll develop content narratives from idea to impact, support sales, and participate in conferences. This hands-on role requires strong writing, design sensibility, and the ability to turn data into

Qualifications

• Experience creating content for marketing teams in tech or digital products.
• Fluency in German and English; Polish knowledge is a plus.
• Ability to distill complex topics into persuasive, story-driven content.
• Experience presenting to executives and management.

Responsibilities

• Create compelling presentations for proposals, client meetings and internal communication.
• Create engaging social media content for LinkedIn, Instagram and TikTok.
• Write white papers and other thought leadership content for Univio.
• Develop and optimize content by testing different approaches and learning from data.
• Collaborate with subject matter experts to translate complex topics into clear messages.
• Travel for business as required for conferences and events.

Skills

Content writing

B2B marketing

German and English

Tech industry experience

Executive communication

Storytelling

Design principles

Tools

PowerPoint

Figma

Canva

AI tools

Job description

B2B: 65 - 85 PLN/h

It is also possible to choose a different form of cooperation. The salary range shown applies to B2B cooperation. If you prefer another form of cooperation, let us know — we’ll be happy to discuss the available options and adjust the terms to the selected model.

• You write clearly and understand what makes content resonate with its audience – why some headlines capture attention while others go unnoticed. You have experience creating content for a company or personal brand.
• You are fluent in German and English, both written and spoken. Knowledge of Polish would be an additional advantage.
• You have experience in the technology industry, working with digital products or in an engineering environment. This enables you to understand clients’ needs and communicate technical topics clearly.
• You have experience speaking with executive management and feel comfortable discussing both business and technology, as well as engaging in informal small talk, for example at conferences and trade fairs.
• You understand fundamental design principles. You can look at a slide or social media post and assess why it works or what needs to be improved. You are confident using tools such as PowerPoint, Figma and Canva, as well as AI tools that support the creation of visuals for sales proposals.
• You recognise what needs to be done and take action without waiting for tasks to be assigned. You are comfortable working through iterations, receiving feedback and continuously refining your work. You test new solutions and stop pursuing those that do not deliver results.

Duties / Your Role

• Creating compelling presentations for proposals, client meetings and internal communication, turning research and analysis into persuasive stories.
• Creating engaging social media content for platforms including LinkedIn, Instagram and TikTok, such as posts, videos and carousels.
• Writing white papers and other thought leadership content that showcase Univio’s knowledge, experience and perspective.
• Developing and optimising content by testing different approaches, learning from data and continuously refining our narrative.
• Collaborating with subject matter experts to gather insights and translate complex topics into clear, engaging and compelling messages.
• Travelling for business when required, including attending conferences and industry events.

Good projects need good teams!

We are looking for a marketer to join our international Polish-German team and support Univio’s marketing activities in the German market.

On a day-to-day basis, you will work with a Munich-based team German- and English-speaking professionals responsible for growing Univio’s sales in Germany. At the same time, you will become part of our marketing team working from Wrocław and Kraków, partly remotely.

You will be responsible for creating and developing our content narrative, from the initial idea through to analysing its impact. You will prepare presentations supporting our sales activities, create engaging social media content and develop white papers that strengthen Univio’s position as an expert. This is a hands-on, creative role in which you will work independently and have a genuine impact on the results.

Marketing Specialist