Global Digital Campaign Architect (Hybrid)

Aon Corporation; Kraków; Hybrid; PLN 60,000 - 75,000; Full time

Benefits offered by this job

Flexible work model

Career development

Wellbeing programs

Collaborative culture

Global marketing initiatives

Job summary

Aon is seeking a Digital Activation Specialist to plan, launch, and optimize digital marketing campaigns across multiple channels in a global and regional setting, with a hybrid work arrangement offering flexibility between virtual and office environments.

You will build and activate campaigns on LinkedIn, Google, email, and web, manage setup, targeting, tracking, QA, and reporting, and partner with marketing teams worldwide to drive engagement, leads, and performance.

Qualifications

• 2-4 years of experience in digital marketing, campaign activation, paid media, marketing operations, or related areas
• Experience building and optimizing campaigns across platforms such as LinkedIn, Google, electronic mail, marketing automation, or web channels
• Strong understanding of audience targeting, lead generation, campaign tracking, tagging, analytics, and performance reporting
• Ability to prioritize tasks, meet deadlines, and work optimally with a variety of collaborators
• Bachelor's degree in Marketing, Communications, Business, or a related field, or equivalent experience

Responsibilities

• Build and activate campaigns on channels including LinkedIn, Google, email, web, and marketing automation tools
• Manage campaign setup, audience targeting, tracking, tagging, QA, and reporting
• Monitor campaign performance and recommend optimizations to improve engagement and results
• Run A/B tests and use data-driven insights to improve future campaigns
• Partner closely with global, regional, and local marketing teams to ensure seamless execution
• Provide campaign updates, performance reporting, and actionable recommendations to partners

Skills

Digital marketing

Campaign activation

Paid media

Marketing operations

Audience targeting

Lead generation

Campaign tracking

Analytics

Performance reporting

Education

Bachelor's degree in Marketing, Communications, Business, or a related field

Job description

Aon is seeking a Digital Activation Specialist to plan, launch, and optimize digital marketing campaigns across multiple channels in a global and regional setting, with a hybrid work arrangement offering flexibility between virtual and office environments.

You will build and activate campaigns on LinkedIn, Google, email, and web, manage setup, targeting, tracking, QA, and reporting, and partner with marketing teams worldwide to drive engagement, leads, and performance.