Digital Commerce Business Manager
Mondelēz International
Una candidatura completa in un minuto
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Descrizione del lavoro
Mondelēz International is expanding its eCommerce footprint in Europe and seeks a driven professional to lead the growth plan across D2C and B2B channels. You will work with distributors, marketing, and central teams to accelerate online sales via Amazon, Pure Play, and eB2B platforms.
In this role you will develop customer plans, activate programs, analyze data and report ROAS, and act as the eCommerce expert driving cross-functional collaboration with distributors to deliver measurable results
Competenze
- 3+ years in commercial/marketing functions
- 1+ years in eCommerce (CPG)
- FMCG experience in EU preferred
- Excellent English
- Remote collaboration with international teams
- Strong analytical skills
Mansioni
- Develop and execute the e-commerce growth plan for EU Expansion
- Manage EU Amazon self-service interface and ROAS tracking
- Develop selling programs for assigned categories
- Coordinate with Marketing and Equity teams
- Act as eCommerce expert to internal/external partners
- Provide data-driven insights to optimize online sales
Conoscenze
Formazione
Strumenti
Descrizione del lavoro
You contribute the development of the emerging eCommerce channel for the EU Expansion Business throughout our distribution partners' network in an international environment, while partnering with marketing, equity & eCommerce central teams. You use your deep understanding of our categories and brands to sell to via our network through Omnichannel, Pure Play [Amazon], Aggregators and eB2B platforms in different countries.
You will be:
- Responsible for developing and successfully implementing the e-commerce growth plan, while strengthening and expanding Mondelēz International’s position with and assigned customer by preparing, negotiating and executing the customer plans.
- Responsible for Daily management of Amazon self-service interface to drive 1p across EU, responsible for effective activations, data analysis, ROAS tracking, business performance and reporting.
- Responsible for the development and execution of selling programs related to their assigned Category's innovation, distribution, merchandising, and promotional plans.
- Key linkage between the Marketing and Equity teams to ensure that our strategies and tactics are aligned to the needs of our Distributors/Customers.
- Be seen as the eCommerce expert internally and create compelling, actionable & measurable customer plans.
- Provide functional expertise internally & externally around brand & category initiatives.
A desire to drive your future and accelerate your career and the following experience and knowledge:
- Functional eCommerce expertise, with a solid knowledge of key online B2C & eB2B sales levers.
- Having a future-focused mindset, demonstrating curiosity about industry trends, digital solutions and innovation for consumers and translating opportunities into business plans.
- Influence stakeholders and interacting effectively with others, with the courage and resilience to hold an alternative point of view.
- Analytical skills and business acumen.
- Proven experience in the fast-moving consumer goods field is a distinct advantage.
- Communicating effectively.
- Negotiation.
- Maintaining and building effective relationships.
- Performance Reporting: Provide regular reports and analysis on current business and future potential, including the capability to identify further opportunities and leverage them in collaboration with our key partners/ distributors or Amazon.
- Tight collaboration with Marketing team for a winning consumer Experience, moving digital marketing and media from Digital Awareness to activation and conversion (ensure top quality Digital content; effective implementation of digital content transformation project; improve our visibility, searchability and share online).
- Utilize data analytics and market insights to identify trends, evaluate performance, and make data-driven decisions to optimize online sales and customer experience.
- Work in tight collaboration with internal teams: BDMs for the key dCOM partners and support dCom Lead to prepare a 3YR Winning dCom plan for EEB business.
- BA/MA Degree in Business Administration/Management, Marketing or similar.
- 3+ years of professional experience in commercial/marketing functions and expertise in building commercial strategies and understanding Marketing dynamics and processes,
- 1+ years of experience in eCommerce, especially within the consumer-packaged goods (CPG) industry, preferred.
- Proven track record in FMCG business environment, preferably in EU,
- Experience in business development and market activation,
- Experience in international roles and remote collaboration skills,
- Very good English. Other languages a plus.
The responsibilities of this position are performed within the framework of a regional business model that is defined and managed by Mondelēz Europe GmbH, Switzerland.
No Relocation support available
Mondelēz International, Inc. empowers people to snack right in over 150 countries around the world. We are leading the future of snacking with mouth-watering iconic brands such as Oreo, belVita, LU and Ritz biscuits; Cadbury Dairy Milk, Green & Blacks, Milka and Toblerone chocolate; Philadelphia and Dairylea cheese; and Maynards Bassetts, Trebor and Trident gums. Our more than 80,000 colleagues around the world are key to the success of our business. Great people and great brands. That’s who we are. Join us on our journey to continue leading the future of snacking around the world by offering the right snack, for the right moment, made the right way.
Mondelēz International is an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, gender, sexual orientation or preference, gender identity, national origin, disability status, protected veteran status, or any other characteristic protected by law.
- Regular
- Account Management
- Sales
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