Communications Manager

ing; Warszawa; On-site; PLN 193,000 - 303,000; Full time

Job summary

ING Hubs Poland is seeking an Expert Lead Communications to shape and execute the group’s communication strategy. You will advise senior leaders, drive employee engagement, and lead a team of professionals across internal and external channels.

You will manage crisis communications, reputation, and media relations while aligning with ING Group standards. The role requires hands-on execution, strategic thinking, and collaboration across locations.

Qualifications

• At least 8 years in communications, incl. internal and external strategies in large organizations.
• Experience in change communications, organisational transformation, and employee engagement.
• Act as trusted advisor to senior leaders on strategic communications and thought leadership.
• Strong expertise in employer branding, reputation management, crisis communications, and media relations.
• Experience managing internal and external communications tools such as SharePoint, Viva Engage, Spotler, and LinkedIn.
• Experience leading communications teams.
• Combination of strategic thinking with hands‑on execution.
• Proactive, resilient, focused on delivering business value through communication.

Responsibilities

• Define and drive the communication strategy for ING Hubs Poland, aligning with business priorities and global ING standards.
• Act as trusted advisor to senior leaders on internal and external communications and stakeholder engagement.
• Develop and implement crisis communications and issue management plans as needed.
• Lead the Communications Team and foster collaboration, innovation, and continuous improvement.
• Design and deliver impactful campaigns to boost employee engagement and support transformation.
• Oversee external communications including media relations, social media and events.
• Build relationships with key internal and external stakeholders for consistent messaging.
• Support executives with strategic messaging and leadership communications.
• Contribute to ING Group communications initiatives and strategic priorities.
• Represent ING Hubs Poland in the global communications network.
• Monitor and measure communication effectiveness; implement new tools and formats, including AI, to enhance reach.

Skills

Strategic thinking

Leadership

Change communications

Employee engagement

Stakeholder management

Thought leadership

Employer branding

Crisis communications

Media relations

SharePoint

Viva Engage

Spotler

LinkedIn

Tools

SharePoint

Viva Engage

Spotler

LinkedIn

Job description

ING Hubs Poland is hiring!

Expert Lead Communications

Expected salary: 17 300 - 27 150 PLN gross.

The financial ranges specified in the announcement are adjusted and may differ from the range specified in the remuneration regulations.

We are looking for you, if you:

• have at least 8 years of experience in communications, including developing and executing internal and external communication strategies in large organizations,
• have experience in change communications, organisational transformation, and employee engagement,
• are able to act as a strategic advisor to senior leaders and support them with strategic communications and thought leadership,
• possess strong expertise in employer branding, reputation management, crisis communications, and media relations,
• have experience in managing internal and external communications tools such as SharePoint, Viva Engage, Spotler, and LinkedIn,
• have experience leading communications teams,
• combine a strategic mindset with hands-on execution capabilities,
• are proactive, resilient, and focused on delivering business value through communication.

Polish: Fluent (C2/native level), English: Advanced (C1)

You’ll get extra points for:

• experience in technology, banking, financial services, or shared services environment,
• experience working in an international organization with multiple stakeholders.

Your responsibilities:

• Define and drive the communication strategy for ING Hubs Poland, ensuring alignment with business priorities and global ING Group communication standards,
• Act as a trusted advisor to senior leaders on internal and external communication, reputation management, and stakeholder engagement,
• Develop and implement crisis communications and issue management plans in needed,
• Lead the Communications Team, fostering a culture of collaboration, innovation, and continuous improvement,
• Design and deliver impactful communication campaigns that strengthen employee engagement, support business transformation, and enhance organizational reputation,
• Oversee external communications, including media relations, social media and events etc.,
• Build strong relationships with key internal and external stakeholders, ensuring consistent and effective communication across all channels,
• Support senior executives with strategic messaging, leadership communications and speaking engagements,
• Contribute to and support ING Group communications initiatives, campaigns and strategic priorities,
• Represent ING Hubs Poland within global communications network, sharing best practices and ensuring alignment across locations and functions,
• Monitor and measure communication effectiveness,
• implement new communication tools and formats, including the use of AI, to improve reach and engagement.

Information about the squad: The Communications Team at ING Hubs Poland plays a strategic role in supporting business objectives, organizational culture, and reputation. We partner with senior leaders and other stakeholders in Poland and across ING globally to shape narratives, drive employee engagement, support transformation initiatives, and strengthen our positioning both internally and externally. As the Expert Lead, you will lead a team of communication professionals and have a direct impact on how ING Hubs is perceived by employees, candidates, business partners, and the market. You will also be part of the global communications team.

As the Expert Lead, you will lead a team of communications professionals and have a direct impact on how ING Hubs is perceived by employees, candidates, business partners, and the market. You will be part of both the ING Hubs Poland leadership community and the global ING communications network, collaborating with colleagues across countries and business functions to support strategic priorities and strengthen ING's reputation in Poland and worldwide.

The role naming convention in the global ING job architecture will be "Expert Lead Communications II".