Business Analyst - Group Marketing

ROCKWOOL International A/S; Poznań; On-site; PLN 120,000 - 180,000; Full time

Benefits offered by this job

Office in Poznan (Nowy Rynek)

Home office subsidy

Private Medical Care

Multikafeteria

Wellbeing program

Extra Day Off

Job summary

ROCKWOOL International A/S seeks a Business Analyst to translate online customer needs into clear user stories and actionable features. You’ll work with product data and development teams to enable our omnichannel strategy from Poznan, collaborating with marketing stakeholders across regions.

This role blends business and technology to shape how customers access rockwool product data. You will join the Product Data Domain team reporting to the Head of Customer Experience, supporting rollout

Qualifications

• Experience gathering, analysing, and translating business needs into stories and features.
• Solid data modelling knowledge and governance awareness.
• Fluent in Agile Scrum and Kanban practices.
• Ability to coordinate multi-market digital/marketing initiatives.

Responsibilities

• Translate business needs into execution: gather requirements, refine epics into user stories, define scope.
• Drive end-to-end delivery of initiatives across calculators and PDF generator projects.
• Create rollout plans, track milestones, manage dependencies, ensure on-time delivery across markets.

Skills

Requirements gathering

Data modelling

Agile methodologies

Cross-functional coordination

Stakeholder management

Communications

Problem solving

Job description

We are enhancing our Global Digital Sales and Marketing efforts and are seeking a skilled Business Analyst to translate the online needs of our customers as well as the business into clear, actionable stories and features. Come join our Group Digital Sales and Marketing department, in our newly established satellite office in Poznan, Poland! Together with our Product data domain PO and developers, you will play a key role in delivering key initiatives that will enable our omnichannel strategy. Working with counterparts and stakeholders in marketing from North America, Europe and Asia, you’ll be capturing our user’s needs, pain-points, opportunities and merging them with strategic initiatives to ensure we set the right marketing product data foundation. If you're passionate about data, bridging business and technology, solving problems at scale, and driving meaningful change across global organizations, this could be the role for you. Ready to shape how the world accesses our product data? In an ever-changing, fast-paced world, we owe it to ourselves and our future generations to live life responsibly. At ROCKWOOL, we work relentlessly to enrich modern living through our innovative stone wool solutions. Join us and make a difference!

Your future team

You will join the Product Data Domain team and report directly to Nicklas Kristensen, Head of Customer Experience. Working closely with Alejandra Garcia, our Product Owner, you'll be the operational backbone high-impact initiatives. You'll partner with product development teams, engage with users across multiple countries, and collaborate with marketing, data governance, and architecture teams to ensure seamless execution. The team values openness, transparency, pragmatism and the ability to turn complexity into action.

What you will be doing:

• Translate business needs into execution: Gather requirements from users and stakeholders, refine epics into user stories, define scope, and balance ambition with delivery reality.
• Drive end-to-end project delivery across Calculators and Rockpublish (PDF generator) initiatives.
• Create rollout plans, track milestones, manage dependencies, and ensure on-time delivery across markets and time zones.
• Coordinate across teams: Manage stakeholder expectations and align three internal development teams, users across countries, and supporting functions.
• Enable agile team execution: Participate in sprint planning, refinement, and retrospectives. Break down strategic priorities into executable tasks.
• Make operational decisions with speed: Prioritize, handle change requests, and resolve blocking issues - knowing when to decide independently or escalation.
• Establish data governance: Define data models, document processes, and ensure business requirements are captured and aligned.
• Monitor progress and inform strategy: Track rollout status, milestones, and risks; provide regular input to roadmap updates and leadership visibility.

What you bring:

• Product & project coordination: 5+ years coordinating digital/data/marketing tech platforms with strategic vision and operational execution.
• Business analysis: Expert at requirements gathering, data modelling, and coordinating large-scale multi-market implementations.
• Agile mastery: Fluent in Scrum and Kanban; guide teams through sprint execution and continuous improvement.
• Data systems knowledge: Understand PIM, BIM, or equivalent complex data platforms and their governance is a plus.
• Matrix organization excellence: Thrive in international, multi-stakeholder environments; build trust and navigate competing priorities without formal authority.
• Communication & coordination: Exceptional communicator who engages global teams and maintains alignment across local markets.
• Problem‑solving mindset: Turn complex requirements into actionable plans; proactive, detail-oriented, and execution-focused.

What we offer:

By joining our team, you become a part of the people‑centric work environment of a Danish company. We offer you a competitive salary, permanent contract after the probation period, development package, team building events, activity‑based office in Poznan’s city center in the new prestigious office building – Nowy Rynek. The building is recognized as a building without barriers, which means that it is fully adapted to the needs of people with disabilities. Our compensation package on employment contracts includes:

• An office‑first approach: home office is available up to 2 days per week
• Adaptable Hours: start your workday anytime between 7:00 AM and 9:00 AM
• Home office subsidy
• Private Medical Care
• Multikafeteria
• MyBenefit Wellbeing program
• Extra Day Off for voluntary activities … and while in the office you can also use modern office space with beautiful view and high standard furniture, bicycle parking facilities & showers, chill‑out rooms with PlayStation, football table, pool table, board games, subsidized canteen with delicious food & fruit.

Who we are

We are the world leader in stone wool solutions. Founded in 1937 in Denmark, we transform volcanic rock into safe, sustainable products that help people and communities thrive. We are a global company with more than 12,000 employees, located in 40+ countries with 51 manufacturing facilities… all focused on one common purpose – to release the inherent power of stone to enrich modern living. Sustainability is central to our business strategy ROCKWOOL was one of the first companies to commit to actively contributing to the United Nations Sustainable Development Goals (SDG’s) framework and are actively committed to 11 SDGs, including SDG 14, Life Below Water. Through our partnership with the One Ocean Foundation and in connection with our sponsorship of the Denmark SailGP team, we will help raise awareness around ocean health challenges to accelerate solutions to protect it.

Diverse and Inclusive Culture

We want all our people to feel valued, respected, included and heard. We employ 70 different nationalities worldwide and are committed to providing equal opportunities to all employees, promote diversity, and work against all forms of discrimination among ROCKWOOL employees. At ROCKWOOL, you will experience a friendly team environment. Our culture is very important to us. In fact, we refer to our culture as “The ROCKWOOL Way”. This is the foundation in which we operate and is based upon our values of ambition, responsibility, integrity and efficiency. At ROCKWOOL Group, we are committed to enriching the lives of everyone who experiences our products and services. We help our customers and communities tackle many of today’s biggest sustainability and development challenges, from energy consumption and noise pollution to fire resilience, water scarcity, and flooding. Our product range reflects the diversity of the world’s needs, while supporting our stakeholders in reducing their own carbon footprint. Stone wool is a fully recyclable, versatile material that forms the basis of all our businesses. With ~11,800 dedicated colleagues in 37 countries and sales in more than 120, we are the world leader in stone wool products, from building insulation to acoustic ceilings, external cladding systems to horticultural solutions, customised stone wool insulation components for other manufacturers’ products and systems (OEM), to insulation for the process industry and marine & offshore.

Ready to help build a better future for generations to come? Join us and make a difference!

http://www.rockwool.com/group/about-us/careers/