Strategic Product Marketing & Competitive Intelligence Lead

VIDIZMO LLC; Karachi Division; Hybrid; PKR 1,800,000 - 2,400,000; Full time

Job summary

VIDIZMO LLC is seeking a Product Marketing & Competitive Intelligence Analyst to drive lead intelligence, intent-driven demand programs, and pipeline analytics in a fast-paced AI-driven environment. The role bridges Product Marketing, Market Intelligence, and Competitive Analysis to ensure VIDIZMO’s products are positioned correctly and differentiated in the market, supported by data-driven insights.

You will influence messaging, sales enablement, product positioning, and strategic decisions,

Qualifications

• Bachelor’s or Master’s degree in a tech-related field.
• 2–4 years of experience in product marketing, competitive intelligence, market research, or a related analytical role within a SaaS/technology company.
• Demonstrated ability to analyze technical products and translate complex features into clear market positioning.
• Solid grasp of AI/ML concepts, video processing, cloud architecture, APIs, and integrations.
• Ability to test competitor demos, read technical documentation, and evaluate product integrations.
• Comfort working with data analysis and visualization tools (Excel, Power BI, Tableau).

Responsibilities

• Competitive Intelligence: Track and analyze competitor products, features, pricing, positioning, partnerships, and acquisitions.
• Create and maintain competitor battlecards, product comparison tables, pricing analyses, and SWOT reports.
• Monitor competitor press releases, product launches, and strategic moves weekly.
• Market Research: Analyze Gartner, IDC, and Frost & Sullivan reports to identify market trends and opportunities.
• Track government RFP trends, G2/Capterra reviews, LinkedIn signals, and startup funding activity.
• Produce quarterly market reports covering DEMS, AI redaction, and video intelligence trends.
• Product Positioning: Develop deep understanding of VIDIZMO products and refine messaging, positioning, differentiation.
• Sales Enablement: Create sales-ready materials, support deal cycles, and conduct win/loss analysis.
• AI Output Verification: Validate AI-assisted outputs for accuracy, completeness, and compliance.

Skills

Analytical mindset

Data visualization

Communication

Strategic thinking

Education

Bachelor’s or Master’s degree in Computer Science, Software Engineering, Information Systems, Data Science, Business + Technology

Tools

Excel

Power BI

Tableau

Job description

VIDIZMO LLC is seeking a Product Marketing & Competitive Intelligence Analyst to drive lead intelligence, intent-driven demand programs, and pipeline analytics in a fast-paced AI-driven environment. The role bridges Product Marketing, Market Intelligence, and Competitive Analysis to ensure VIDIZMO’s products are positioned correctly and differentiated in the market, supported by data-driven insights.

You will influence messaging, sales enablement, product positioning, and strategic decisions,