Social Media Marketer - TJ / 1925185

Recruit AI; Lahore; On-site; PKR 700,000 - 1,100,000; Full time

Job summary

Dawakhana Hakim Ajmal Khan in Lahore is seeking a creative Social Media Marketer with three years of hands-on experience to grow the brand’s online presence across Facebook, Instagram, TikTok and LinkedIn, and to develop engaging content strategies that fit each platform.

The ideal candidate holds a bachelor’s degree in Marketing or a related field, can plan monthly content calendars, manage paid campaigns using Meta Ads, analyze performance with analytics tools, collaborate with designers, and

Qualifications

• Bachelor's degree in Marketing or related field.
• 3 years of social media experience.
• Strong knowledge of paid ads and analytics.

Responsibilities

• Manage social accounts on Facebook, Instagram, TikTok, LinkedIn.
• Develop monthly content strategies and calendars.
• Create engaging posts, captions, stories, and reels.
• Plan, execute, and monitor paid campaigns using Meta Ads Manager.
• Identify target audiences to improve brand awareness.
• Monitor trends and competitor activities to adapt strategies.
• Utilize analytics tools to track performance and report results.
• Respond to comments and inquiries promptly.
• Collaborate with designers, video editors, and marketing teams.
• Prepare regular performance reports with actionable recommendations.
• Stay updated with platform algorithms and best practices.
• Manage multiple projects to meet deadlines autonomously.

Skills

Social media strategy

Content creation

Paid advertising

Analytics

Communication

Creativity

Education

Bachelor's degree in Marketing, Mass Communication, Media Studies

Job description

Our client Dawakhana Hakim Ajmal Khan is looking for a Social Media Marketer in Lahore.

Dawakhana Hakim Ajmal Khan seeks a creative and results-oriented Social Media Marketer with 3 years of experience to enhance and expand the brand's social media presence. This full-time position requires a professional who can skillfully develop and implement engaging content strategies across multiple platforms such as Facebook, Instagram, TikTok, and LinkedIn. The ideal candidate holds a bachelor's degree in Marketing, Mass Communication, Media Studies, or a related field and demonstrates strong abilities in social media strategy, content creation, and paid advertising management. This role emphasizes increasing audience engagement, building brand awareness, and driving online reach through consistent and data-driven marketing efforts.

The Social Media Marketer independently manages social media accounts and campaigns without team management responsibilities.

• The role involves collaboration with graphic designers, video editors, and marketing teams to produce quality content that aligns with current social media trends and marketing techniques. The candidate conducts detailed social media performance analysis using analytics tools and consistently monitors evolving algorithms, competitors, and audience behavior. This position requires excellent communication skills, creativity in content development, and the ability to effectively manage multiple projects and deadlines while working autonomously.

Responsibilities

• Manage and maintain social media accounts on Facebook, Instagram, TikTok, LinkedIn, and other relevant platforms.
• Develop and implement monthly social media content strategies and calendars aligned with brand goals.
• Create engaging and original posts, captions, stories, reels, and promotional content tailored to each platform.
• Plan, execute, and monitor paid social media advertising campaigns using Meta Ads Manager and other tools.
• Identify and segment target audiences to improve brand awareness and audience engagement.
• Monitor social media trends, relevant hashtags, competitor activities, and audience behavior to adapt strategies.
• Utilize social media analytics and insights tools to track, measure, and report campaign performance.
• Respond professionally to comments, messages, and customer inquiries in a timely manner.
• Coordinate with graphic designers, video editors, and marketing teams to develop high-quality content assets.
• Prepare regular reports containing performance results and actionable recommendations for ongoing improvements.
• Stay current with the latest updates to social media platforms algorithms, trends, and marketing best practices.
• Manage multiple projects effectively to meet deadlines, ensuring independent work with minimal supervision.