Social Media Strategist: Content & Paid Campaigns

Recruit AI; Lahore; On-site; PKR 700,000 - 1,100,000; Full time

Job summary

Dawakhana Hakim Ajmal Khan in Lahore is seeking a creative Social Media Marketer with three years of hands-on experience to grow the brand’s online presence across Facebook, Instagram, TikTok and LinkedIn, and to develop engaging content strategies that fit each platform.

The ideal candidate holds a bachelor’s degree in Marketing or a related field, can plan monthly content calendars, manage paid campaigns using Meta Ads, analyze performance with analytics tools, collaborate with designers, and

Qualifications

• Bachelor's degree in Marketing or related field.
• 3 years of social media experience.
• Strong knowledge of paid ads and analytics.

Responsibilities

• Manage social accounts on Facebook, Instagram, TikTok, LinkedIn.
• Develop monthly content strategies and calendars.
• Create engaging posts, captions, stories, and reels.
• Plan, execute, and monitor paid campaigns using Meta Ads Manager.
• Identify target audiences to improve brand awareness.
• Monitor trends and competitor activities to adapt strategies.
• Utilize analytics tools to track performance and report results.
• Respond to comments and inquiries promptly.
• Collaborate with designers, video editors, and marketing teams.
• Prepare regular performance reports with actionable recommendations.
• Stay updated with platform algorithms and best practices.
• Manage multiple projects to meet deadlines autonomously.

Skills

Social media strategy

Content creation

Paid advertising

Analytics

Communication

Creativity

Education

Bachelor's degree in Marketing, Mass Communication, Media Studies

Job description

Dawakhana Hakim Ajmal Khan in Lahore is seeking a creative Social Media Marketer with three years of hands-on experience to grow the brand’s online presence across Facebook, Instagram, TikTok and LinkedIn, and to develop engaging content strategies that fit each platform.

The ideal candidate holds a bachelor’s degree in Marketing or a related field, can plan monthly content calendars, manage paid campaigns using Meta Ads, analyze performance with analytics tools, collaborate with designers, and