Social Media Executive

Exper Labs; Lahore; On-site; PKR 446,400 - 669,600; Full time

Job summary

A technology company based in Lahore is seeking a creative Social Media Executive to join their team. The role involves planning, creating, and publishing engaging content across various social media platforms. Candidates should have a relevant bachelor's degree and 1.5 to 2 years of experience in a similar role. Familiarity with tools like Canva and a strong understanding of digital marketing fundamentals are essential. This position provides an opportunity to work in a dynamic environment while collaborating closely with marketing and creative teams.

Qualifications

• 1.5 – 2 years of hands-on experience as a Social Media Executive or similar role.
• Hands-on experience in creating reels and short-form video content.
• Good understanding of digital marketing fundamentals.

Responsibilities

• Plan, create, and publish engaging social media content.
• Design visually appealing creatives using Canva.
• Manage daily social media activities like scheduling and posting.
• Monitor insights, analytics, and performance metrics.

Skills

Creative and innovative mindset

Strong communication skills

Tech-savvy and social media enthusiastic

Flexible and adaptable

Solution-oriented thinker

Good team player with positive attitude

Education

Bachelor’s degree in Marketing, Media Studies, Business Administration

Tools

Canva

Job description

Social Media Executive

About Us

At Exper Labs, we are committed to developing high-quality software products using the latest technologies. We are technology enthusiasts driven by innovation and creativity. Our mission is to build impactful web and mobile solutions that add real value to our clients.
We offer an open work culture that encourages creativity, ownership, and collaboration. At Exper Labs, we believe in empowering smart people, giving them the freedom to explore ideas, take initiatives, and grow both professionally and personally.

Key Roles & Responsibilities

• Content Creation: Plan, create, and publish engaging social media content including posts, carousels, stories, and reels.

• Designing: Design visually appealing creatives using Canva while maintaining brand consistency.

• Video & Reels: Create and edit short-form videos and reels aligned with current social media trends.

• Social Media Management: Manage daily social media activities such as scheduling, posting, and community engagement.

• Digital Marketing Support: Assist in executing digital marketing campaigns (organic and paid).

• Performance Tracking: Monitor insights, analytics, and performance metrics to optimize content strategy.

• Trend Research: Stay updated with the latest social media trends, tools, and platform updates.

• Collaboration: Work closely with marketing and creative teams to align content with business goals.

What We Are Looking For?

• Creative and innovative mindset

• Strong communication skills

• Tech-savvy and social media enthusiastic

• Flexible and adaptable in a fast-paced environment

• Solution-oriented thinker

• Ability to take initiative and ownership

• “Find work” mentality

• Good team player with a positive attitude

Desired Qualifications & Skills

• Bachelor’s degree in Marketing, Media Studies, Business Administration, or a related field.

• 1.5 – 2 years of hands‑on experience as a Social Media Executive or similar role.

• Proficiency in Canva for designing posts and marketing creatives.

• Hands‑on experience in creating reels and short‑form video content.

• Good understanding of digital marketing fundamentals.

• Familiarity with social media platforms such as Instagram, Facebook, LinkedIn, and others.

• Ability to manage multiple tasks and meet deadlines effectively.