Sales Development Representative

Nextbridge Global; Lahore; On-site; PKR 600,000 - 900,000; Full time

Job summary

Nextbridge Global in Lahore, Pakistan, is seeking a proactive SDR / Research Analyst to support outbound business development. You will identify target companies, research decision-makers, build qualified prospect lists, and execute personalized campaigns via LinkedIn, email, and calls.

The role emphasizes researching industries and ICPs, maintaining accurate CRM records, and booking meetings for the BD team.

Qualifications

• Bachelor’s degree in Business, Marketing, IT, or a related field.
• Strong research and analytical skills.
• Good written and verbal English communication.
• Familiarity with B2B sales and outbound prospecting is a plus.

Responsibilities

• Research target industries, companies, and ICPs.
• Identify decision-makers and key contacts within target accounts.
• Build and maintain accurate B2B prospect databases.
• Use LinkedIn Sales Navigator, Apollo, Google, and other research tools for prospecting.
• Execute outbound outreach through LinkedIn, cold email, and cold calling.
• Personalize outreach based on company profile, industry, role, and needs.
• Conduct follow-ups and maintain consistent outreach sequences.
• Qualify prospects based on defined criteria and identify opportunities.
• Book qualified meetings for the BD/Sales team.
• Maintain lead and activity records in CRM/trackers.
• Track outreach performance, response rates, and meetings booked.
• Share market insights with the BD team.

Skills

Research

Analytical skills

English communication

Attention to detail

Time zone flexibility

Education

Bachelor’s degree in Business/Marketing/IT

Tools

LinkedIn Sales Navigator

Apollo

CRM tools

Job description

We are looking for a proactive and research-oriented SDR / Research Analyst to support our outbound business development efforts. The role will focus on identifying target companies, researching decision-makers, building qualified prospect lists, and executing personalized outbound campaigns through LinkedIn, email, and calls.

Key Responsibilities

• Research target industries, companies, and Ideal Customer Profiles (ICPs).
• Identify relevant decision-makers and key contacts within target accounts.
• Build and maintain accurate B2B prospect databases.
• Use LinkedIn Sales Navigator, Apollo, Google, and other research tools for prospecting.
• Execute outbound outreach through LinkedIn, cold email, and cold calling.
• Personalize outreach based on company profile, industry, role, and potential business needs.
• Conduct follow-ups and maintain consistent outreach sequences.
• Qualify prospects based on defined criteria and identify potential business opportunities.
• Book qualified meetings for the Business Development/Sales team.
• Maintain accurate lead and activity records in CRM/trackers.
• Track outreach performance, response rates, qualified leads, and meetings booked.
• Share market and prospect insights with the BD team.

Requirements

• Bachelor’s degree in Business, Marketing, IT, or a related field.
• 0–2 years of experience in lead generation, market research, SDR, B2B sales, or business development.
• Strong research and analytical skills.
• Good written and verbal English communication.
• Basic understanding of B2B sales and outbound prospecting.
• Familiarity with LinkedIn Sales Navigator, Apollo, CRM tools, or similar platforms is preferred.
• Strong attention to detail and data accuracy.
• Target-oriented, proactive, and willing to learn.
• Comfortable working with international clients and time zones.