Sales Appointment Setter & Follow-Up Executive

CrecenTech; Punjab; On-site; PKR 900,000 - 1,700,000; Full time

Benefits offered by this job

Competitive salary

Performance incentives

Career growth opportunities

Collaborative work environment

Ongoing training

Job summary

CrecenTech in Pakistan is seeking a Business Development & Sales Follow-up Specialist to identify new opportunities, engage prospects, conduct timely follow-ups, and support the sales pipeline from outreach to closure. The ideal candidate is proactive, organized, and possesses excellent communication and relationship-building skills.

Responsibilities include outbound outreach via email, LinkedIn, and phone, lead qualification, scheduling meetings, maintaining CRM records, and collaborating

Qualifications

• Bachelor's degree required in business-related field.
• 1–3 years in business development, sales, lead gen, or related role.
• Excellent verbal and written English communication.

Responsibilities

• Identify and qualify potential B2B clients through research and networks.
• Conduct outbound outreach via email, LinkedIn, and calls.
• Manage structured follow-ups to move opportunities through the pipeline.
• Schedule meetings and product demonstrations with senior reps.
• Maintain accurate CRM records of leads and activities.
• Build long-term relationships with prospective and existing clients.
• Collaborate with Sales, Marketing, and Technical teams on proposals and quotations.
• Track opportunities and follow up on pending discussions and proposals.
• Monitor industry trends and competitive activities.
• Achieve assigned business development and sales targets.
• Prepare reports on pipeline status and conversions.

Skills

English fluency

Negotiation

Presentation

Interpersonal skills

Time management

CRM usage

Microsoft Office

Multi-tasking

Education

Bachelor's degree in Business/Marketing/Sales

Tools

CRM systems

LinkedIn Sales Navigator

Job description

As a Business Development & Sales Follow-up Specialist, you will be responsible for identifying new business opportunities, engaging prospective clients, conducting timely follow-ups, and supporting the sales pipeline from initial outreach through deal closure. The ideal candidate is proactive, organized, and possesses excellent communication and relationship-building skills.

Key Responsibilities

• Identify and qualify potential B2B clients through market research, LinkedIn, referrals, and other professional channels.
• Conduct outbound outreach via email, LinkedIn, phone calls, and other approved communication platforms.
• Manage and execute structured follow-ups with prospects to maintain engagement and move opportunities through the sales pipeline.
• Schedule meetings and product demonstrations between qualified prospects and senior sales representatives.
• Maintain accurate records of leads, communications, and sales activities within the CRM system.
• Develop and maintain long-term relationships with prospective and existing clients.
• Understand client business challenges and recommend suitable company solutions.
• Collaborate with the Sales, Marketing, and Technical teams to prepare proposals, presentations, and quotations.
• Track sales opportunities and ensure timely follow-up on pending discussions and proposals.
• Monitor industry trends, competitor activities, and emerging market opportunities.
• Achieve assigned business development and sales performance objectives.
• Prepare periodic reports on pipeline status, lead conversion, and sales activities.

Required Qualifications

• Bachelor's degree in Business Administration, Marketing, Sales, or a related field.
• 1–3 years of experience in Business Development, Sales, Lead Generation, Account Management, or a similar client-facing role.
• Excellent verbal and written English communication skills.
• Strong negotiation, presentation, and interpersonal skills.
• Ability to manage multiple prospects and priorities efficiently.
• Proficiency with Microsoft Office and CRM platforms.
• Self-motivated with strong organizational and time-management skills.

Preferred Qualifications

• Experience selling IT services, SaaS solutions, software development services, or digital solutions.
• Familiarity with LinkedIn Sales Navigator, CRM systems, and professional prospecting tools.
• Experience working with international clients, particularly in the US, UK, Canada, or Middle East markets.

Core Competencies

• Business Development
• Sales Prospecting
• Client Relationship Management
• Sales Follow-up
• Lead Qualification
• Pipeline Management
• Negotiation
• Communication Skills
• Problem Solving
• Time Management
• Team Collaboration

What We Offer

• Competitive market-based salary
• Performance-based incentives
• Professional growth and career development opportunities
• Collaborative and supportive work environment
• Ongoing learning and training opportunities