Remote Mobile App Growth Lead | Meta, TikTok & YouTube

About the job PWH Services; Pakistan; Remote; PKR 1,674,000 - 2,344,000; Full time

Job summary

PWH Services is seeking a skilled marketer to lead mobile app marketing campaigns for the app now live on the App Store and Google Play. This remote role in Pakistan requires a proven ability to drive downloads, engagement, and brand awareness across Meta, TikTok, and YouTube.

You will craft engaging content, track results, and iterate strategy based on data and platform changes. Portfolio-driven applicants with strong creative and media buying experience are encouraged to apply.

Qualifications

• Proven track record marketing mobile apps with measurable results.
• Hands-on expertise with Meta, TikTok and YouTube advertising platforms.
• Strong creative sense and a data-driven mindset for optimization.
• Up-to-date with the latest trends, formats and algorithm changes.
• Teams or individuals with a strong portfolio are welcome.

Responsibilities

• Plan and execute the app's marketing strategy on Meta, TikTok and YouTube.
• Create scroll-stopping content: short-form videos, reels, hooks and creatives.
• Drive app downloads, engagement and brand awareness.
• Track results and optimize performance weekly.
• Stay on top of platform updates and trends.

Skills

Mobile app marketing

Meta Ads (Facebook/Instagram)

TikTok Ads

YouTube Ads

Content creation

Data-driven mindset

Tools

Meta Ads Manager

TikTok Ads Manager

YouTube Studio

Job description

PWH Services is seeking a skilled marketer to lead mobile app marketing campaigns for the app now live on the App Store and Google Play. This remote role in Pakistan requires a proven ability to drive downloads, engagement, and brand awareness across Meta, TikTok, and YouTube.

You will craft engaging content, track results, and iterate strategy based on data and platform changes. Portfolio-driven applicants with strong creative and media buying experience are encouraged to apply.