Marketing Executive

Brickstech; Lahore; On-site; PKR 1,200,000 - 2,400,000; Full time

Job summary

Brickstech in Lahore, Pakistan is seeking a Performance Marketing & E-Commerce Specialist to develop and implement data-driven marketing strategies. You will coordinate campaigns, analyze customer behavior, and collaborate with sales to drive lead generation while ensuring brand consistency across channels.

The role requires 3-5 years in marketing, strong knowledge of digital tools, and a proven track record in campaign management; on-site work is expected in a fast-paced environment.

Qualifications

• Bachelor’s degree in Marketing, Business Administration, or a related field.
• 3-5 years of experience in marketing or a related field.
• Proficiency in MS Office and marketing software (CRM tools, Online analytics, Google Adwords).
• Familiarity with social media platforms and online marketing strategies.
• Certification in Marketing or Digital Marketing is a plus.

Responsibilities

• Develop and implement marketing strategies aligned with business goals.
• Manage and oversee the execution of marketing campaigns and projects.
• Conduct market research to identify new opportunities and consumer preferences.
• Monitor and report on the effectiveness of marketing campaigns and strategies.
• Coordinate with creative teams, vendors, and agencies to produce marketing materials.
• Organize and participate in promotional events and marketing activities.
• Analyze and report on customer behavior and trends.
• Manage social media platforms and create engaging content.
• Collaborate with the sales team to develop lead generation strategies.
• Ensure brand consistency across all marketing channels and materials.

Skills

Marketing

Data analysis

Project management

Digital marketing

Social media

CRM tools

Online analytics

Google Adwords

Education

Bachelor’s degree in Marketing or related field

Tools

CRM tools

Online analytics

Google Adwords

Job description

Performance Marketing & E-Commerce Specialist

Job Description

Responsibilities:

• - Develop and implement marketing strategies aligned with business goals.
• - Manage and oversee the execution of marketing campaigns and projects.
• - Conduct market research to identify new opportunities and consumer preferences.
• - Monitor and report on the effectiveness of marketing campaigns and strategies.
• - Coordinate with creative teams, vendors, and agencies to produce marketing materials.
• - Organize and participate in promotional events and marketing activities.
• - Analyze and report on customer behavior and trends.
• - Manage social media platforms and create engaging content.
• - Collaborate with the sales team to develop lead generation strategies.
• - Ensure brand consistency across all marketing channels and materials.

Requirements:

• - Proven experience in a marketing role, preferably in a similar industry.
• - Strong knowledge of various marketing tools and strategies.
• - Ability to analyze data and derive actionable insights.
• - Excellent verbal and written communication skills.
• - Strong project management skills with attention to detail.
• - Experience with digital marketing tools and platforms.
• - Creative thinking and problem-solving skills.
• - Ability to work collaboratively in a team environment.

Qualifications:

• - Bachelor’s degree in Marketing, Business Administration, or a related field.
• - 3-5 years of experience in marketing or a related field.
• - Proficiency in MS Office and marketing software (e.g., CRM tools, Online analytics, Google Adwords).
• - Familiarity with social media platforms and online marketing strategies.
• - Certification in Marketing or Digital Marketing is a plus.

Work Environment:

• - On-site, full-time position requiring regular attendance and punctuality.
• - Ability to adapt to a fast-paced and dynamic work environment.