Marketing Executive

Raqami Islamic Digital Bank Ltd.

Karachi Division

On-site

PKR 446,000 - 893,000

Full time

9 days ago

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Job summary

Raqami Bank is seeking a Marketing Executive in Karachi to assist the Marketing Manager in planning, coordinating, and executing events, OOH campaigns, and brand activations. You will handle vendor coordination, on-site execution, and post-event follow-up to ensure brand standards are met.

The role requires a bachelor’s degree in marketing or related field and 1–2 years of events or activations experience. Local travel and occasional after-hours support are expected as part of a dynamic

Qualifications

  • Bachelor’s degree in Marketing, Business Administration, or related field.
  • 1–2 years of events, BTL marketing, OOH, or activations experience.

Responsibilities

  • Assist in executing marketing events, exhibitions, university activations, and BTL activities.
  • Coordinate OOH campaigns, branding installations, and execution timelines.
  • Liaise with event agencies, media vendors, production houses, and service providers. Obtain quotations and coordinate vendor proposals, designs, production, and deliverables.
  • Conduct site visits and monitor event setups, branding, and activation execution.
  • Coordinate logistics for kiosks, giveaways, branding materials, and promotional items.
  • Prepare event briefs, schedules, and execution checklists.
  • Coordinate with internal stakeholders and vendors to ensure timely execution.
  • Maintain event photographs, execution records, and post-activity reports.
  • Assist the Marketing Manager with day-to-day event, OOH, activation, and field marketing requirements.

Skills

Vendor coordination
Communication
Organizational skills
Travel willingness

Education

Bachelor’s degree in Marketing or related field

Tools

MS Excel
PowerPoint

Job description

Job Title: Marketing Executive

Department: Marketing

Job Overview

To assist the Marketing Manager in planning, coordinating, and executing marketing events, exhibitions, out-of-home (OOH) campaigns, brand activations, and other on-ground marketing initiatives, from initial planning and vendor coordination through to on-site execution and post-activity follow-up, so that every initiative is delivered smoothly, on schedule, and in line with brand standards.

Key Responsibilities

  • Assist in executing marketing events, exhibitions, university activations, and BTL activities.
  • Coordinate OOH campaigns, branding installations, and execution timelines.
  • Liaise with event agencies, media vendors, production houses, and service providers. Obtain quotations and coordinate vendor proposals, designs, production, and deliverables.
  • Conduct site visits and monitor event setups, branding, and activation execution.
  • Coordinate logistics for kiosks, giveaways, branding materials, and promotional items.
  • Prepare event briefs, schedules, and execution checklists.
  • Coordinate with internal stakeholders and vendors to ensure timely execution.
  • Maintain event photographs, execution records, and post-activity reports.
  • Assist the Marketing Manager with day-to-day event, OOH, activation, and field marketing requirements.

Experience & Qualification Required

  • Bachelor’s degree in Marketing, Business Administration, or a related field.
  • 1–2 years of relevant experience in events, BTL marketing, OOH, or activations

Skills & Competencies

  • Strong vendor coordination, communication, and organizational skills.
  • Proficiency in MS Office, particularly Excel and PowerPoint.
  • Willingness to travel locally and support events outside regular working hours when required.

Raqami Bank is an equal opportunity employer. We welcome applications from all qualified individuals, including Persons with Disabilities (PWDs), and are committed to fostering an inclusive workplace where everyone has the opportunity to succeed.

Note: Please note that the selected candidate will be employed under a third-party contract.

Last date to apply: November 15, 2026.

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