Geography Sales Manager

Khanewal; Lahore; On-site; PKR 3,000,000 - 5,000,000; Full time

Job summary

Unilever Pakistan invites applications for Geography Sales Manager – Lahore to lead the geography sales team, drive primary and secondary sales, and implement Route-to-Market strategies across the Lahore region. The role includes managing distributors and key accounts, optimizing cost-to-serve, and contributing to S&OP inputs.

You will build a high-performing, inclusive team through coaching, performance management, and strategic partnerships with cross-functional teams.

Qualifications

• 8+ years of field sales, territory management, or area management experience.
• Experience in distributor profitability management and cost-to-serve optimization.
• Experience managing large and diverse teams and cross-functional collaboration.

Responsibilities

• Set and monitor ambitious area-wise sales targets and initiate corrective actions.
• Lead the geography team to achieve primary and secondary sales objectives.
• Develop and implement Route-to-Market strategies and action plans.
• Ensure effective territory, area, and outlet coverage strategies.
• Improve distributor profitability and optimize cost-to-serve.
• Manage distributors, key accounts, and distributive trade customers.
• Provide inputs into Business Unit and Category plans.
• Monitor market and competitor activities and provide regular insights.
• Support cash collection for locally manufactured products with Finance.
• Provide reliable inputs for short-term S&OP forecasts, including risks and opportunities.
• Ensure optimal utilization of resources and consistent performance management.
• Support identification and reporting of counterfeit products and intellectual property violations.
• Drive digitalization across the value chain and support digital commerce initiatives.
• Provide weekly updates on secondary sales across channels and customers.
• Partner with HR to recruit and develop high-quality sales talent.
• Build field-level Customer Development skills and capabilities.
• Create a winning, inclusive, and high-performance team culture.
• Manage and develop Area Managers, Territory Managers, and Geography Excellence Managers.

Skills

Negotiation skills

Sales and influencing

Customer relationship management

Commercial strategy

Communication skills

Leadership & team management

Problem solving

Digital literacy

Digital commerce

Performance management

Market & competitor analysis

Job description

## Geography Sales ManagerFull Job Details#### Job Description**Job ID:** R-1187997 **Department/Function:** Customer Development **Work Level:** WL 2A/2B **Reports To:** Director Sales **Career Level:** Managerial **Experience Required:** 8+ Years## Job SummaryUnilever Pakistan is hiring a **Geography Sales Manager – Lahore** to lead the geography sales team and ensure achievement of primary and secondary sales targets in terms of volume and value.The role involves developing and implementing Route-to-Market (RTM) strategies, managing distributors and customers, driving sales performance, optimizing resources, strengthening customer relationships, and building a high-performing and inclusive sales team.Hire Resume Writers## Key Responsibilities* Set and monitor ambitious area-wise sales targets and initiate corrective actions when required.* Lead the geography team to achieve primary and secondary sales objectives.* Develop and implement Route-to-Market strategies and action plans.* Ensure effective territory, area, and outlet coverage strategies.* Improve distributor profitability and optimize cost-to-serve.* Manage distributors, key accounts, and distributive trade customers.* Provide inputs into Business Unit and Category plans.* Monitor market and competitor activities and provide regular insights.* Support cash collection for locally manufactured products with Finance.* Provide reliable inputs for short-term S&OP forecasts, including risks and opportunities.* Ensure optimal utilization of resources and consistent performance management.* Support identification and reporting of counterfeit products and intellectual property violations.* Drive digitalization across the value chain and support digital commerce initiatives.* Provide weekly updates on secondary sales across channels and customers.* Partner with HR to recruit and develop high-quality sales talent.* Build field-level Customer Development skills and capabilities.* Create a winning, inclusive, and high-performance team culture.* Manage and develop Area Managers, Territory Managers, and Geography Excellence Managers.Get Career Coaching## Qualification & Experience* **8+ years** of relevant field sales, Territory Management, or Area Management experience.* Preferably **1–2 years** of experience in category, channel, or sales excellence roles.* Experience in distributor profitability management and cost-to-serve optimization.* Experience developing and implementing customer/channel strategies.* Strong understanding of commercial and sales strategy.* Experience managing large and diverse teams.* Ability to work effectively with cross-functional teams.* Strong customer relationship management experience.## Required Skills* Strong negotiation skills* Sales and influencing skills* Customer relationship management* Commercial strategy development* Strong communication skills* Leadership and team management* Problem-solving and decision-making* Digital literacy* Digital commerce exposure* Performance management* Market and competitor analysisPost Job Openings## Leadership ExpectationsThe successful candidate should be an inclusive and motivating leader who can balance challenge, support, and coaching. The role requires strong business understanding, emotional intelligence, and the ability to inspire teams to deliver excellent results.**Standards of Leadership (SOL):*** Care Deeply* Focus on What Counts* Stay Three Steps Ahead* Deliver with ExcellenceBook Walking Tours## Diversity & InclusionUnilever is committed to equity, inclusion, and diversity and encourages applications from candidates from all backgrounds. Reasonable adjustments and support are available for applicants who require assistance during the recruitment process.