Digital Marketing Executive

Mountainise Inc; Lahore; On-site; PKR 1,000,000 - 1,800,000; Full time

Job summary

Mountainise Inc. is seeking a performance-driven Digital Marketing Executive in Lahore to lead SEO, content creation, and email campaigns. You will drive data-driven strategies to increase traffic, engagement, and conversions across digital channels.

The role requires 3–5 years in digital marketing with hands-on SEO, AEO, and GEO experience, plus proficiency with SEMrush/Ahrefs and analytics tools. Collaboration with design and development teams will be essential.

Qualifications

• 3–5 years of digital marketing experience with SEO and content marketing.
• Hands-on with AEO and GEO strategies.
• Proficiency in SEO tools like SEMrush or Ahrefs.
• Strong writing and editing skills.
• Experience with email marketing tools.
• Basic HTML, CMS platforms (WordPress), and analytics familiarity.
• Analytical mindset with data-driven optimization.

Responsibilities

• Plan and execute SEO strategies to improve website rankings and organic traffic.
• Optimize content for AEO and GEO across AI-driven platforms.
• Conduct keyword research, competitor analysis, and on-page/off-page optimization.
• Create high-quality, engaging content including blogs and landing pages.
• Manage and execute email marketing campaigns with segmentation.
• Monitor campaign performance using Google Analytics and other tools.
• Collaborate with design and development teams to improve site performance.
• Stay updated with the latest trends in SEO and digital marketing.

Skills

SEO

Content Marketing

AEO

GEO

Email Marketing

Keyword Research

Analytics

HTML/CMS basics

Communication

Tools

SEMrush

Ahrefs

Google Analytics

Google Search Console

Mailchimp

HubSpot

Job description

Location: DHAPhase8Lahore
Timing: 5PMto2AM (Onsite)
Experience: Minimum 3 to 5 Years
Department: BusinessTechnology/CRMSystems

About the Role

We are looking for a performance‑driven Digital Marketing Executive with hands‑on experience across SEO, AEO, GEO, content writing, and email marketing. The ideal candidate will be responsible for planning and executing data‑driven marketing strategies to drive traffic, engagement, and conversions across digital channels.

Key Responsibilities

• Plan and execute SEO strategies to improve website rankings and organic traffic
• Optimize content for AEO (Answer Engine Optimization) and GEO (Generative Engine Optimization) to enhance visibility across AI‑driven platforms
• Conduct keyword research, competitor analysis, and on‑page/off‑page optimization
• Create high‑quality, engaging content including blogs, landing pages, and marketing copies
• Manage and execute email marketing campaigns, including segmentation, automation, and performance tracking
• Monitor and analyze campaign performance using tools like Google Analytics, Search Console, and email platforms
• Collaborate with design and development teams to improve website performance and user experience
• Stay updated with the latest trends in SEO, AI search, and digital marketing best practices

Requirements

• 3–5 years of experience in digital marketing with strong expertise in SEO and content marketing
• Hands‑on experience with AEO and GEO strategies
• Proficiency in SEO tools such as SEMrush, Ahrefs, or similar
• Strong writing and editing skills with attention to detail
• Experience with email marketing tools (e.g., Mailchimp, HubSpot, or similar)
• Basic understanding of HTML, CMS platforms (e.g., WordPress), and analytics tools
• Strong analytical mindset with the ability to interpret data and optimize campaigns
• Excellent communication and collaboration skills

What Success Looks Like

• Consistent growth in organic traffic and search rankings
• Improved visibility across search engines and AI‑driven platforms
• High‑performing content and email campaigns with strong engagement metrics
• Data‑driven decision‑making and continuous optimization of marketing efforts