Creative Strategist & Copywriter

TMC Marketers; Islamabad; On-site; PKR 900,000 - 1,300,000; Full time

Benefits offered by this job

Competitive salary

Commission

Flexible work environment

Growth and professional development

Job summary

TMC Marketers is seeking a strategic Copywriter to craft conversion-focused content across landing pages, sales pages, paid ads, websites, social captions, and funnels. You will work closely with Media Buyers, Design, and Strategy to ensure messaging aligns with brand voice and client goals.

The role requires a proven portfolio, strong storytelling, and the ability to adapt tone across industries, delivering persuasive copy on tight deadlines in a fast-paced agency environment.

Qualifications

• 2+ years of copywriting experience, agency background preferred.
• Strong portfolio with conversion-driven work (landing pages, ads).
• Understanding of marketing funnels and buyer psychology.
• Experience writing for paid advertising campaigns.
• Ability to adapt tone for different industries and audiences.
• Strong research and storytelling skills.
• Excellent grammar and attention to detail.
• Ability to meet deadlines in a fast-paced environment.
• Competitive salary + Commission
• Flexible work environment
• Growth and professional development opportunities

Responsibilities

• Write high-converting copy for landing pages, sales pages, paid ads, websites, social captions, and funnels.
• Develop compelling headlines, hooks, and CTAs to drive conversions.
• Conduct audience research and competitor analysis to inform messaging.
• Optimize existing copy based on performance data and A/B test results.
• Maintain brand voice consistency across client projects.
• Collaborate with designers, media buyers, and strategists to align messaging with campaign goals.
• Edit and proofread content for clarity, grammar, tone, and performance.
• Stay up to date with digital marketing trends and best practices.

Skills

Copywriting

Marketing psychology

Audience research

Paid advertising

Job description

About TMC Marketers:

TMC Marketers is a results-driven digital marketing agency focused on delivering high-converting campaigns, strategic branding, and measurable growth for clients across multiple industries. We combine creativity with performance analytics to build marketing that not only looks good—but drives revenue.

Position Overview:

TMC Marketers is looking for a strategic and creative Copywriterwho can craft compelling, conversion-focused content across multiple digital platforms. The ideal candidate understands marketing psychology, audience targeting, and persuasive writing techniques that drive engagement and sales.

You will collaborate closely with the Media Buyer Team performance marketing, design, and strategy teams to create high-impact messaging that aligns with client goals and brand voice.

Key Responsibilities:

• Write high-converting copy for:
  • Landing pages
  • Sales pages
  • Paid ads (Meta)
  • Website content
  • Social media captions
  • Funnels and automation sequences
• Develop compelling headlines, hooks, and CTAs that drive conversions.
• Conduct audience research and competitor analysis to inform messaging.
• Optimize existing copy based on performance data and A/B test results.
• Maintain brand voice consistency across all client projects.
• Collaborate with designers, media buyers, and strategists to align messaging with campaign goals.
• Edit and proofread content for clarity, grammar, tone, and performance.
• Stay up to date with digital marketing trends, copywritingbest practices, and platform policy updates.

Required Qualifications:

• 2+ years of experience in copywriting (agency experience preferred).
• Strong portfolio showcasing conversion-driven work (landing pages, ads).
• Understanding of marketing funnels and buyer psychology.
• Experience writing for paid advertising campaigns.
• Ability to adapt tone for different industries and audiences.
• Strong research and storytelling skills.
• Excellent grammar and attention to detail.
• Ability to meet deadlines in a fast-paced environment.
• Competitive salary + Commission
• Flexible work environment
• Opportunity to work with diverse brands and industriesGrowth and professional development opportunities