BGB-360 (Business Growth & Beyond) provides business, financial, technology and professional learning solutions through two principal service areas:
- BGB-360 Academy: Professional courses, digital learning resources and an LMS connecting students, instructors and educational institutions.
- BGB-360 – Your Remote Office: Bookkeeping, accounting, financial reporting, tax support, Virtual CFO, internal controls, process improvement and business advisory services.
ROLE PURPOSE
We are seeking a commercially driven, technology-confident Business Development & Operations Manager to grow both service areas and manage their daily operational requirements.
The successful candidate will generate business, operate the Academy LMS, support students and instructors, develop institutional partnerships, coordinate professional-service engagements and manage supporting staff.
This is a hands‑on management position requiring personal involvement in platform administration, demonstrations, client meetings, proposals, sales follow-up, customer support and operational reporting. Applicants must be comfortable working from our office and regularly visiting schools, academies and businesses.
KEY RESPONSIBILITIES
Business Development and Sales
- Develop and execute business-development plans for Academy and Your Remote Office services.
- Identify prospective schools, colleges, academies, instructors, training organisations, startups, SMEs and other business clients.
- Generate qualified leads through field visits, referrals, professional networks, LinkedIn, calls, email, WhatsApp and digital campaigns.
- Conduct discovery meetings to understand customer needs and recommend appropriate services.
- Manage follow‑ups, negotiations and conversions within approved pricing and commercial terms.
- Maintain an accurate sales pipeline covering lead sources, requirements, meetings, proposals, next actions and expected closures.
- Meet agreed monthly and quarterly targets for qualified leads, meetings, partnerships, clients and revenue.
- Monitor competitors, customer feedback and opportunities to improve BGB-360’s offerings.
- Develop a complete working understanding of the BGB-360 Academy LMS on the Rocket Soft platform, including administrator, instructor and student functions.
- Create, configure, review and publish courses, sections, lessons, quizzes, assignments and certificates.
- Upload and manage videos, eBooks, interactive lessons and downloadable resources.
- Configure categories, course prices, subscriptions, bundles, packages, coupons, promotional offers and access conditions.
- Manage registrations, enrolments, user roles, permissions and course access.
- Maintain accurate titles, descriptions, summaries, images, instructor details and SEO information.
- Test website and app workflows, including registration, payment, enrolment, learning access, assessments and certification.
- Monitor registrations, subscriptions, sales, learner activity and course completion.
- Coordinate troubleshooting, integrations, updates and improvements with the IT resource and software provider.
- Maintain operating procedures, user guides and organised handover documentation.
Instructor Acquisition and Support
- Identify and approach suitable teachers, trainers and subject specialists.
- Demonstrate the Teach function and explain instructor onboarding, course publication and commercial arrangements approved by management.
- Guide instructors on course structure, content requirements, pricing, quality standards and submission procedures.
- Coordinate instructor profiles, qualification information, course materials and publication timelines.
- Resolve operational and access queries and escalation appropriately.
- Maintain regular instructor communication and encourage course updates and additional offerings.
Student Support and Growth
- Demonstrate the Explore function and help students find relevant teachers, courses and learning opportunities.
- Respond professionally to registration, payment, enrolment, access, assessment and certificate enquiries.
- Record complaints and support cases, assign actions and follow through to resolution.
- Build and maintain a prospect database of schools, colleges, academies, universities, tutors and training organisations.
- Arrange regular physical visits, product demonstrations and orientation sessions.
- Explain LMS features clearly to decision‑makers, instructors and students.
- Assess institutional requirements and propose suitable subscriptions, packages, pilot programmes or partnerships.
- Coordinate proposals, onboarding plans and follow‑up with management.
- Maintain records of visits, discussions, commitments and next steps.
- Represent BGB-360 at relevant education, business and networking events.
Your Remote Office Services
- Promote bookkeeping, accounting, reporting, tax support, Virtual CFO and business advisory services.
- Conduct initial client discussions and prepare clear requirement briefs.
- Coordinate client onboarding, documentation and handover to the delivery team.
- Track agreed milestones, outstanding information and client communications.
- Monitor satisfaction, renewals and opportunities for additional services.
- Maintain confidentiality of client, student, instructor and company information.
- The manager is responsible for business development and service coordination. Technical accounting, tax and financial advice must be handled by appropriately qualified and authorised professionals.
Marketing and Lead Management
- Plan separate campaigns for Academy and Your Remote Office audiences.
- Define target segments, objectives, offers, messages, calls to action and follow‑up processes.
- Coordinate social media, LinkedIn, email, WhatsApp, course launches, webinars and promotional events with marketing staff.
- Apply practical knowledge of digital marketing, SEO, lead generation and conversion funnels.
- Ensure genuine enquiries are recorded, qualified, assigned and followed up.
- Monitor lead quality, conversion rates, campaign expenditure and results.
- Recommend improvements based on evidence and customer feedback.
Team Supervision and Operational Reporting
- Assign clear tasks, owners, priorities, deadlines and expected outputs to supporting staff.
- Supervise LMS/IT work and coordinate marketing execution.
- Review work quality, hold regular progress meetings and address delayed or incomplete tasks.
- Escalate significant technical, customer, commercial and delivery concerns to the CEO.
- Maintain task trackers, checklists, secure access arrangements and continuity documentation.
- Submit concise weekly reports covering leads, meetings, demonstrations, proposals, conversions, revenue by service area, instructor onboarding, course publication, student activity, support cases, campaign results, technical issues and staff task completion.
- Present priorities and planned actions for the following week.
REQUIRED SKILLS AND COMPETENCIES
Business Development
- Demonstrated ability to generate qualified leads and convert opportunities into business.
- Strong discovery, presentation, proposal‑writing, negotiation and closing skills.
- Structured sales follow‑up and pipeline management.
- Understanding of B2B and B2C customer acquisition.
- Confidence approaching decision‑makers and conducting field visits.
- Ability to explain professional services clearly and recognise when specialist input is required.
LMS and Digital Operations
- Practical experience administering an LMS, online academy, EdTech platform, digital marketplace or comparable system.
- Understanding of course publishing, assessments, enrolments, subscriptions, pricing and access management.
- Ability to learn the BGB-360 platform quickly and operate it independently.
- Ability to upload and check digital content, including videos, documents and HTML lessons.
- Working knowledge of SEO, social media and digital analytics.
Management and Communication
- Experience supervising staff or coordinating technical and marketing teams.
- Strong delegation, deadline management and performance follow‑up.
- Excellent spoken and written English and Urdu.
- Clear product demonstrations, orientations and client presentations.
- Professional customer service and complaint handling.
- Strong organisation, attention to detail, accountability and problem‑solving.
- Ability to balance operational work with sales activity.
- Sound judgment, confidentiality and ethical conduct.
Tools
- Proficiency in Microsoft Office or Google Workspace, spreadsheets and presentations.
- Ability to use CRM, task‑management and structured reporting tools.
- Comfort working with website dashboards and online collaboration systems.
QUALIFICATIONS AND EXPERIENCE
- Bachelor’s degree in Business Administration, Marketing, IT, Commerce, Education Management or a related discipline.
- At least three years of relevant experience; ideally three to five years across business development and operations.
- Evidence of achieving sales, customer‑acquisition or partnership results.
- Practical digital‑platform administration experience.
- Previous staff supervision or cross‑functional coordination.
- Ability to work physically from Bahria Town and undertake regular local visits.
Preferred experience includes