Brand Architect, Digital Channels

JazzWorld; Islamabad; On-site; PKR 900,000 - 1,500,000; Full time

Job summary

JazzWorld in Islamabad is seeking a Brands Specialist, Digital Channels to shape brand strategies across Tamasha, ZARR, Simosa, and Social Plus. You will manage campaigns, track KPIs, collaborate with performance marketing and creative teams, and develop social and UGC strategies to boost feature adoption and brand affinity.

Ideal candidate has 1–2 years in branding roles and a degree in Marketing or Communications.

Qualifications

• 1–2 years of branding/marketing experience.
• Experience with digital platforms or OTT/fashion is a plus.
• Strong communication and storytelling skills.

Responsibilities

• Develop brand strategies and execute campaigns across Tamasha, ZARR, Simosa, and Social Plus.
• Plan integrated campaigns aligned with product objectives and track KPIs.
• Collaborate with creative, performance marketing, and PR teams to ensure consistency.
• Foster loyalty, community engagement, and UGC strategies across platforms.
• Conduct market insights to refine branding across verticals.

Skills

Brand strategy

Campaign management

Content creation

Social media strategy

Project management

Data-driven decisions

Education

Bachelor's degree in Marketing, Business, or Communications

Tools

MS Excel

PowerPoint

Design tools

Job description

JazzWorld in Islamabad is seeking a Brands Specialist, Digital Channels to shape brand strategies across Tamasha, ZARR, Simosa, and Social Plus. You will manage campaigns, track KPIs, collaborate with performance marketing and creative teams, and develop social and UGC strategies to boost feature adoption and brand affinity.

Ideal candidate has 1–2 years in branding roles and a degree in Marketing or Communications.