B2B SaaS Paid Marketing Specialist

Clustox; Lahore; On-site; PKR 1,562,000 - 2,232,000; Full time

Job summary

Clustox is hiring a Performance Marketing Specialist to own paid acquisition for our software development services and our SaaS products.

We want a hands-on professional who builds campaigns from market research to tracking, tests, and optimization, focusing on qualified leads and revenue, not just impressions. You will manage campaigns across Google Ads, Meta Ads, LinkedIn Ads, and more, ensure robust conversion tracking, and report on funnel performance with cross‑functional teams.

Qualifications

• 3–5 years hands-on paid campaign management experience in B2B tech/SaaS
• Strong practical expertise in Google Ads and Meta Ads
• Working experience with LinkedIn Ads and another paid platform
• Confident with GA4, GTM, conversion tracking, pixel & API measurement
• Experience managing meaningful ad budgets with accountability for outcomes
• Solid understanding of lead/demand generation, attribution & funnels
• Strong analytical and reporting skills, ability to build funnel views
• Ability to write clear ad copy for a technical B2B audience
• Ability to work independently from research to reporting
• Explain performance clearly to technical and non-technical stakeholders

Responsibilities

• Plan, build, launch, and manage paid campaigns across multiple platforms
• Research market, keywords, audiences; turn into media plans and budgets
• Run campaigns end to end across Google, Meta, LinkedIn, etc.
• Own audience building, keyword selection, bidding, and pacing
• Write ad copy; brief designers and content writers on creative needs
• Maintain conversion tracking across GA4, GTM, and ad platforms
• Track funnel from click to lead to opportunity to customer
• Continuously optimize campaigns and run A/B tests
• Analyze landing pages to improve conversion rates
• Deliver weekly/monthly performance reports with actionable insights
• Collaborate with sales/product to refine lead quality criteria

Skills

Paid campaign management

Google Ads

Meta Ads

LinkedIn Ads

GA4 tracking

Campaign analytics

B2B marketing

Budget management

A/B testing

Ad copy writing

Tools

GA4

Google Tag Manager

UTM tagging

CRM (HubSpot)

Job description

Clustox is hiring a Performance Marketing Specialist to own paid acquisition for our software development services and our SaaS products.

We want a hands-on professional who builds campaigns from market research to tracking, tests, and optimization, focusing on qualified leads and revenue, not just impressions. You will manage campaigns across Google Ads, Meta Ads, LinkedIn Ads, and more, ensure robust conversion tracking, and report on funnel performance with cross‑functional teams.