B2B Outbound Lead Gen Exec for UK Agencies

DevPel; Lahore; On-site; PKR 1,100,000 - 1,900,000; Full time

Job summary

DevPel in Lahore, Pakistan, is seeking a Business Development Executive (B2B Outbound Lead Generation) to build and execute multi-channel outbound campaigns targeting UK digital agencies. You will own the outbound prospecting, from lead lists to meetings, using tools like Apollo.io, Clay, Instantly.ai/Smartlead, and LinkedIn Sales Navigator, while maintaining a clean CRM pipeline.

Ideal candidates have 2 years of B2B outbound sales experience, strong English communication, and a proactive,

Qualifications

• Approximately 2 years of proven B2B outbound sales experience targeting tech services or digital agencies.
• Understanding of how boutique digital and creative agencies operate and their capacity bottlenecks.
• Hands-on experience with outbound tools such as LinkedIn Sales Navigator, Apollo.io, Clay, Instantly.ai or Smartlead, and modern CRMs.
• Excellent written English with the ability to craft concise, persuasive B2B outreach copy for UK corporate communication styles.

Responsibilities

• Execute and scale multi-channel outbound campaigns targeting UK digital, design, and marketing agencies.
• Build, enrich, and segment targeted lead lists with verification for deliverability.
• Manage personalized cold email sequences and run LinkedIn Sales Navigator outreach campaigns.
• Own and manage the outbound sales pipeline inside our CRM from initial touch to closed retainers.
• Follow up with warm replies, handle gatekeeper screening, and coordinate call bookings onto leadership’s calendar.
• Perform A/B testing on subject lines and copy; monitor deliverability and report weekly pipeline performance.

Skills

B2B outbound sales

Cold email campaigns

LinkedIn outreach

Lead generation

CRM pipeline management

Email verification

A/B testing

Self-starter / initiative

Education

Master's Degree

Tools

Apollo.io

Clay

Instantly.ai

Smartlead

LinkedIn Sales Navigator

CRM systems

NeverBounce/ZeroBounce

Email warm-up tools

Job description

DevPel in Lahore, Pakistan, is seeking a Business Development Executive (B2B Outbound Lead Generation) to build and execute multi-channel outbound campaigns targeting UK digital agencies. You will own the outbound prospecting, from lead lists to meetings, using tools like Apollo.io, Clay, Instantly.ai/Smartlead, and LinkedIn Sales Navigator, while maintaining a clean CRM pipeline.

Ideal candidates have 2 years of B2B outbound sales experience, strong English communication, and a proactive,