B2B Industrial Marketing Lead & Key Accounts

Ministry of Commerce; Lahore; On-site; PKR 1,897,000 - 2,902,000; Full time

Job summary

Leading Industrial Engineering Enterprise in Lahore seeks a Marketing Manager to drive B2B industrial marketing, manage key OEM accounts, and lead PPRA-compliant bidding and tender activities. You will guide sales teams to expand revenue, coordinate with engineering for on-time delivery, and organize trade shows and digital campaigns.

The role requires a strong background in industrial marketing, 8 years of B2B experience in engineered goods, and MBA or equivalent qualification.

Qualifications

• MBA/MS in Marketing or B.Sc Mechanical Engineering with MBA from an HEc-recognized university.
• 8 years B2B industrial sales and marketing experience in engineering, automotive, or capital goods sectors.
• Experience with PPRA tender rules and industrial pricing strategies.

Responsibilities

• Formulate and execute B2B marketing plans for engineered industrial components.
• Manage relationships with major industrial clients, OEMs, and utilities.
• Lead sales teams and drive revenue expansion.
• Prepare technical bids and RFPs under PPRA guidelines.
• Oversee pricing, market intelligence, and competitive benchmarking.
• Organize industry events and digital campaigns.
• Coordinate with engineering and plant teams to ensure on-time delivery.
• Drive CRM-based pipeline management and SLA alignment.

Skills

B2B Marketing

Key Accounts

Tender Bids

CRM Management

Market Intelligence

PPRA Compliance

Pricing Strategy

Education

MBA / MS in Marketing

B.Sc Mechanical Eng. with MBA

Tools

CRM Software

Tender Management System

Job description

Leading Industrial Engineering Enterprise in Lahore seeks a Marketing Manager to drive B2B industrial marketing, manage key OEM accounts, and lead PPRA-compliant bidding and tender activities. You will guide sales teams to expand revenue, coordinate with engineering for on-time delivery, and organize trade shows and digital campaigns.

The role requires a strong background in industrial marketing, 8 years of B2B experience in engineered goods, and MBA or equivalent qualification.