WFH Email Marketing & Automation Specialist

BruntWork; Manila; Remote; PHP 1,740,000 - 3,046,000; Full time

Benefits offered by this job

Permanent work from home

Immediate hiring

Health Insurance Coverage for eligible

Job summary

BruntWork is seeking a detail-oriented Email Marketing & Copywriting specialist to drive outbound email strategy and manage marketing automation infrastructure for B2B clients. You will write persuasive promotional copy and design automated workflows within our tech stack.

This role blends creative copy with technical rigor: you’ll ensure list hygiene, monitor deliverability, and optimize campaigns through A/B testing and analytics.

Qualifications

• 1–2 years of proven experience in email marketing, marketing automation, or digital agency environments.
• Understanding of B2B sales cycles, lead generation, and email deliverability best practices (SPF, DKIM, DMARC, domain health).
• Flawless written and verbal English communication skills.
• Highly methodical and process-driven; you double-check workflow triggers and links.
• Adaptable and collaborative; able to integrate into the agency culture and take ownership.

Responsibilities

• Copywriting & Creative Execution: write compelling B2B promotional emails and automated sequences.
• Automation & Technical Workflow Setup: build and optimize sequences in GoHighLevel; experience with SharpSpring or Keap is a plus.
• Analytics & Reporting: monitor deliverability, open/click rates, and ROI; run ongoing A/B tests.

Skills

Email marketing

Marketing automation

B2B marketing

Copywriting

Attention to detail

Tools

GoHighLevel

Keap/Infusionsoft

SharpSpring

Job description

Job Overview:

Our client is seeking a detail-oriented Email Marketing & Copywriting to drive our outbound email strategy and manage our marketing automation infrastructure. As a B2B marketing agency, our growth depends on delivering clear, persuasive messaging supported by rock-solid technical execution.

This role requires a rare blend of technical competency and creative copywriting. You will write engaging promotional copy, design and build automated email workflows, maintain list hygiene, and track deliverability metrics. While we love creative storytellers, technical precision, process discipline, and sharp attention to detail are paramount for this position.

Schedule: Remote, Full Time |Monday to Friday 7:00 AM - 4:00 PM PT (With a 1-hour unpaid break)

Responsibilities

1. Copywriting & Creative Execution

• B2B Email Copywriting: Write compelling, direct-response promotional emails and automated sequences tailored to B2B business owner decision-makers.
• Campaign Strategy: Develop catchy subject lines, preview text, and strong calls-to-action (CTAs) that drive high open and click-through rates.

2. Automation & Technical Workflow Setup

• Workflow Construction: Build, test, and optimize automated email sequences, drip campaigns, and lead-nurturing workflows within GoHighLevel with competency in SharpSpring and Keep as a bonus.
• System Operations: Manage integrations, form triggers, tags, and custom fields to ensure seamless data flow across campaigns.
• List Hygiene & Management: Oversee internal list segmentation, scrub database records, manage unsubscribes, and maintain overall list health to optimize sender reputation.

3. Analytics & Reporting

• Performance Tracking: Monitor, analyze, and report on key email metrics including deliverability rates, open rates, click-through rates, and webinar/event show rates.
• Continuous Optimization: Conduct ongoing A/B testing on subject lines, email copy, and send times to consistently boost campaign ROI.

Requirements:

• Experience: 1–2 years of proven experience in email marketing, marketing automation, or digital agency environments
• B2B Marketing Knowledge: Understanding of B2B sales cycles, lead generation, and email deliverability best practices (SPF, DKIM, DMARC, domain health)
• Communication: Flawless written and verbal English communication skills
• Technical-First Mindset: Highly methodical and process-driven. You double-check your workflow triggers and links before hitting "Publish"
• Adaptable & Collaborative: Eager to integrate into our agency culture, take ownership of projects, and adapt quickly in a fast-moving environment

Technical Skills & Tools:

• Primary Platform: Hands-on experience working inside GoHighLevel (GHL) is required
• Secondary Platforms (Bonus): Familiarity or prior experience with Keap (Infusionsoft) or SharpSpring is a strong plus
• Technical Rigor: High attention to detail regarding link tracking, tag triggers, segmentation rules, and email rendering across devices

Independent Contractor Perks:

• Permanent work from home
• Immediate hiring
• Health Insurance Coverage for eligible locations