Trade Marketing Manager

Addiction Foods LLC; Philippines; Remote; PHP 5,041,000 - 6,931,000; Full time

Job summary

Addiction Foods LLC is seeking a dynamic Trade Marketing Manager to lead international trade marketing initiatives and drive in-market campaigns for global growth. The role focuses on building strategic partnerships, planning events, and coordinating cross-functional teams to deliver impactful activations and product launches while aligning with brand objectives.

The ideal candidate has 5+ years in trade marketing, strong analytical skills, and experience managing budgets and ROI across diverse

Qualifications

• Bachelor’s degree in Marketing, Business Administration, or related field.
• 5+ years in trade marketing with focus on international markets.
• Experience in event planning, partnership management, and in-store/digital activation.
• Strong project management and communication across regions.
• Analytical mindset; uses data to drive decisions and measure success.

Responsibilities

• Develop and implement trade marketing plans for international markets.
• Coordinate cross-functional teams for in-store and digital activations, promotions, and product launches.
• Monitor and analyze trade marketing performance to optimize strategies.
• Plan, manage, and execute global and regional trade shows, events, and brand showcases with measurable outcomes.
• Manage event budgets, logistics, and post-event analyses to improve ROI.

Skills

Project management

Communication skills

Data-driven decisions

Cross-functional coordination

Education

Bachelor’s degree in Marketing or related field

Job description

About the Job

Job Title: Trade Marketing Manager - Consumer Goods

Reports To: Marketing Director

Location: Remote

Job Summary:

We are seeking a dynamic and results-oriented Trade Marketing Manager with expertise in international markets, event management, and strategic partnerships. This role will drive global trade marketing initiatives, create impactful in-market campaigns, and build strategic partnerships to strengthen brand presence and achieve commercial objectives across diverse regions.

Key Responsibilities:

• Trade Marketing Strategy & Execution
  
  
  
  • Develop and implement comprehensive trade marketing plans tailored to international markets, aligning with brand strategies and regional goals.
  
  
  • Coordinate cross-functional teams to deliver effective in-store and digital activations, promotions, and product launches.
  
  
  • Monitor and analyze the performance of trade marketing activities to optimize strategies and increase brand visibility.
  
  
  
  


• Event Planning & Execution
  
  
  
  • Plan, manage, and execute global and regional trade shows, industry events, and brand showcases to drive awareness, engagement, and growth.
  
  
  • Collaborate with internal and external stakeholders to ensure all events align with brand objectives, standards, and deliver measurable outcomes.
  
  
  • Manage event budgets, logistics, and post-event analyses to continuously improve event ROI.
  
  
  
  


• Partnership Development
  
  
  
  • Identify and build strategic partnerships with key industry players, distributors, and retailers in international markets to expand brand reach and market penetration.
  
  
  • Develop joint marketing initiatives and exclusive collaborations that enhance brand credibility and foster strong relationships with partners.
  
  
  • Track and report on the success of partnerships, adjusting strategies to maximize mutual value.
  
  
  
  


• Market Research & Competitive Analysis
  
  
  
  • Conduct regular market research to understand regional trends, competitive landscapes, and consumer behaviors.
  
  
  • Use insights to adapt trade marketing strategies, ensuring relevance and competitiveness in each market.
  
  
  
  


• Budget Management
  
  
  
  • Manage the trade marketing budget for international markets, ensuring optimal allocation of resources for maximum impact.
  
  
  • Oversee all financial aspects of trade marketing activities, including forecasting, tracking, and ROI analysis.
  
  
  
  

Qualifications:

• Bachelor’s degree in Marketing, Business Administration, or a related field.


• Proven experience (5+ years) in trade marketing, with a focus on international markets.


• Demonstrated expertise in event planning, partnership management, and in-store/digital activation.


• Strong project management and communication skills, with the ability to coordinate multiple initiatives across regions.


• Analytical mindset with proficiency in using data to drive decisions and measure success.


• Ability to work cross-functionally and manage relationships with diverse stakeholders.

Preferred Attributes:

• Experience in consumer goods or pet foods


• High adaptability to dynamic international markets and cultural awareness.


• Fluency in multiple languages is a plus, enhancing communication across different regions.