Trade Marketing Coordinator

Saint-Gobain philippines co. Ltd inc; Pasig; On-site; PHP 600,000 - 900,000; Full time

Job summary

Saint-Gobain Philippines Co. Ltd Inc is seeking a Trade Marketing Manager to support planning, coordination, and execution of trade marketing activities that boost brand visibility and sales across distribution channels.

You will work with Sales, Marketing, Operations, and partners to implement promotions and monitor market activities. The role focuses on ensuring in-store activations, POS assets, and product launches align with guidelines and deliver measurable ROI.

Qualifications

• Experience in planning and executing trade marketing programs.
• Ability to coordinate in-store activations and promotions.
• Strong collaboration with Sales, Marketing, and operations.

Responsibilities

• Assist in planning and implementing trade marketing programs and promotions.
• Coordinate in-store activations, merchandising, and product launches according to guidelines.
• Provide trade marketing support to sales teams and key accounts.
• Monitor market activities, pricing, and promotional ROI.

Skills

Trade marketing

Brand visibility

Sales support

Campaign coordination

Job description

Trade Marketing Manager / Marketing Manager

Job Summary

The Trade Marketing Coordinator is responsible for supporting the planning, coordination, and execution of trade marketing activities that enhance brand visibility, product availability, and sales performance across distribution channels. This role works closely with Sales, Marketing, Operations, and external partners to implement promotions, monitor market activities, and ensure the successful execution of trade initiatives.

Key Responsibilities

Trade Marketing Execution

• Assist in the planning and implementation of trade marketing programs, promotions, and campaigns.
• Coordinate the execution of in-store activations, merchandising activities, and product launches.
• Ensure promotional materials and point-of-sale (POS) assets are delivered and displayed according to guidelines.
• Monitor execution quality and compliance across retail and distribution channels.

Sales Support

• Provide trade marketing support to the sales team to drive product visibility and customer engagement.
• Coordinate with key accounts, distributors, and retailers on promotional activities.
• Assist in developing sales tools, product information materials, and promotional kits.

Market Intelligence & Reporting

• Conduct regular market visits to monitor competitor activities, pricing, promotions, and market trends.
• Collect and analyze sales and promotional performance data.
• Prepare reports on trade marketing initiatives, campaign effectiveness, and return on investment (ROI).
• Maintain accurate records of trade marketing expenditures and activities.

Inventory & POS Material Management

• Monitor inventory levels of promotional and merchandising materials.
• Coordinate production, distribution, and replenishment of marketing collaterals.
• Maintain inventory records and ensure cost-effective utilization of materials.

Cross-Functional Coordination

• Liaise with Sales, Marketing, Procurement, Logistics, and external vendors to ensure timely project execution.
• Support event planning, trade shows, customer meetings, and product launches.
• Assist in budget tracking and administration of trade marketing activities.

Administrative Support

• Process purchase requests, vendor documentation, and marketing-related invoices.
• Maintain project timelines and ensure activities are completed according to schedule.
• Support the preparation of presentations, reports, and business reviews.