Strategic Partnership and Marketing Head (Healthcare)

Monroe Consulting Group; Bacolod; On-site; PHP 2,000,000 - 3,000,000; Full time

Job summary

Monroe Consulting Group Philippines, an executive search firm, is recruiting for a Strategic Partnership and Marketing Head for a leading healthcare organization based in Bacolod City.

The role focuses on strengthening market presence, expanding institutional networks, and driving marketing and partnership initiatives to support long‑term strategic objectives. A proactive leader is required with strong experience in strategy, partnerships, and stakeholder engagement.

Qualifications

• Bachelor’s degree in Marketing, Business Administration, Communications, Healthcare Management.
• Minimum of 5 years in a Head, Director, or equivalent senior leadership role.
• Experience leading marketing, strategic partnerships, or related functions.
• Proven success developing and implementing marketing strategies and branding initiatives.
• Experience managing strategic partnerships with corporations, healthcare institutions, government agencies, or similar organizations.
• Strong stakeholder management, negotiations, and external engagement.
• Experience leading teams, strategic planning, program implementation, and performance management.

Responsibilities

• Develop and execute overall marketing strategies, brand positioning, and promotional initiatives.
• Lead marketing campaigns to increase awareness of services and offerings.
• Oversee branding, marketing materials, and communication collateral.
• Evaluate marketing performance and recommend improvements to strengthen visibility and engagement.
• Identify market trends and growth opportunities.
• Maintain and strengthen relationships with corporations, healthcare organizations, HMOs, schools, government agencies, professional associations, and other institutions.

Skills

Marketing strategy

Partnership development

Stakeholder engagement

Team management

External relationship building

Leadership

Communication

Education

Bachelor’s degree in Marketing, Business Administration, Communications, Healthcare Management

Job description

Monroe Consulting Group Philippines, an executive search firm, is recruiting for a Strategic Partnership and Marketing Head for a leading healthcare organization based in Bacolod City.

Position Overview

The Strategic Partnership and Marketing Head will lead the organization’s marketing, brand management, and strategic partnership functions. The role focuses on strengthening market presence, expanding institutional networks, identifying growth opportunities, and ensuring marketing and partnership initiatives support the organization’s long‑term strategic objectives.

This position requires a proactive leader with strong experience in marketing strategy, partnership development, stakeholder engagement, team management, and external relationship building.

Key Responsibilities

Marketing Strategy & Brand Management

• Develop and execute overall marketing strategies, brand positioning, and promotional initiatives.
• Lead marketing campaigns to increase awareness of services and offerings.
• Oversee branding, marketing materials, and communication collateral.
• Evaluate marketing performance and recommend improvements to strengthen visibility and engagement.
• Identify market trends and growth opportunities.

Strategic Partnership Development

• Maintain and strengthen relationships with corporations, healthcare organizations, HMOs, schools, government agencies, professional associations, and other institutions.
• Identify and establish new partnership and collaboration opportunities.
• Develop partnership proposals and lead negotiations with stakeholders.
• Build strong relationships with key external decision‑makers.
• Represent the organization in partnership discussions and business development activities.

External Engagement & Community Marketing

• Lead community outreach programs, health caravans, and promotional activities.
• Expand organizational reach through institutional partnerships and community engagement.
• Maintain regular engagement with existing and prospective partners.
• Participate actively in field activities, networking events, and relationship‑building initiatives.

Cross‑Functional Collaboration & Leadership

• Partner with the Revenue Management Department to align marketing and partnership strategies with business goals.
• Collaborate with internal teams to improve service awareness and partnership effectiveness.
• Monitor campaign and partnership performance and drive continuous improvement.
• Lead, coach, and develop the marketing and partnerships team.
• Provide strategic recommendations to senior leadership regarding growth opportunities and market priorities.

Key Requirements

Education

• Bachelor’s degree in Marketing, Business Administration, Communications, Healthcare Management, or a related field.

Experience

• Minimum of 5 years in a Head, Director, or equivalent senior leadership role.
• Experience leading marketing, strategic partnerships, or related functions.
• Proven success in developing and implementing marketing strategies and branding initiatives.
• Demonstrated experience managing strategic partnerships with corporations, healthcare institutions, government agencies, or similar organizations.
• Strong background in stakeholder management, negotiations, and external engagement.
• Experience leading teams, strategic planning, program implementation, and performance management.

Skills & Competencies

• Excellent communication, presentation, negotiation, and interpersonal skills.
• Strong relationship‑building and stakeholder management capabilities.
• Strategic thinking and business development mindset.
• Results‑oriented and proactive approach to identifying opportunities.
• Ability to lead cross‑functional initiatives and influence stakeholders.
• Willingness to participate in external meetings, community engagements, field activities, and partnership events.

Ideal Candidate Profile

The ideal candidate is a senior marketing and partnership leader with:

• Strong healthcare, services, or institutional partnership experience.
• A track record of building strategic alliances and expanding market presence.
• Experience managing marketing campaigns and brand development.
• Strong external‑facing capabilities, including networking, negotiations, and community engagement.
• Proven ability to lead teams and drive organizational growth through partnerships and marketing initiatives.