Strategic Media Buyer: Data-Driven Ads for ROI

DigiPlus Interactive Corp.; Philippines; Remote; PHP 500,000 - 700,000; Full time

Job summary

DigiPlus Interactive Corp. in the Philippines seeks a skilled digital marketing professional to own channels, drive budgets, and align strategy with objectives.

You will execute media buying, track conversions, provide data-driven insights, and prepare reports. Candidates should have 2–3 years in paid ads and strong analytics proficiency.

Fluency in English and a degree in marketing are required; knowledge of Google Analytics, Appsflyer, and PowerBI is a plus.

Qualifications

• 2–3 years hands-on experience managing paid ads campaigns across Meta, TikTok, Google Search or programmatic DSPs.
• Experience with awareness, branding and performance KPIs.
• Proficient in web and app analytics tools such as Google Analytics, Appsflyer and PowerBI.

Responsibilities

• Own assigned channels, manage budget pacing and ensure quality and efficiencies.
• Define channel strategy per campaign objective including audience and content strategy.
• Align ad specs and analytics requirements with internal stakeholders.
• Execute media buying, measure conversions and lead optimizations.
• Prepare reports on cadence and granularity; ensure compliance with mandatories.

Skills

Paid ads management

Audience & content strategy

Data analytics & insights

Education

Bachelor's degree in Business/Marketing/Digital Marketing

Tools

Google Analytics

Appsflyer

Power BI

DSPs (Programmatic)

Job description

DigiPlus Interactive Corp. in the Philippines seeks a skilled digital marketing professional to own channels, drive budgets, and align strategy with objectives.

You will execute media buying, track conversions, provide data-driven insights, and prepare reports. Candidates should have 2–3 years in paid ads and strong analytics proficiency.

Fluency in English and a degree in marketing are required; knowledge of Google Analytics, Appsflyer, and PowerBI is a plus.