Head of Ads & Channel Strategy

DigiPlus Interactive Corp.; Philippines; Remote; PHP 600,000 - 900,000; Full time

Job summary

DigiPlus Interactive Corp. in the Philippines seeks a seasoned Media Planning and Operations lead to drive multi-channel campaigns across TV, radio, digital, OOH, and print.

You will supervise media plan development, vendor negotiations, budgeting, and analytics, delivering actionable insights to optimize reach, impressions, CTR, and cost efficiency.

The role requires 3–5 years in media planning or ad operations and a Bachelor's degree in Marketing, Communications, or Advertising.

Qualifications

• Bachelor's degree in Marketing, Communications, Advertising, or related field.
• 3–5 years of experience in media planning, ad operations, or marketing communications.
• Strong understanding of media channels, ad placements, targeting, and analytics.
• Experience with media buying platforms and tools (e.g., Google Ads, Meta Ads Manager, programmatic DSPs).
• Excellent project management, negotiation, and communication skills.

Responsibilities

• Develop media plans for brand, product, and campaigns.
• Negotiate with media vendors and agencies.
• Optimize channels based on analytics and KPIs.
• Track budgets and provide post-campaign insights.
• Coordinate with creative, brand, and analytics teams.

Skills

Media planning

Negotiation

Analytics

Project management

Communication skills

Education

Bachelor's degree in Marketing, Communications, Advertising, or related field

Tools

Google Ads

Meta Ads Manager

Programmatic DSPs

Job description

DigiPlus Interactive Corp. in the Philippines seeks a seasoned Media Planning and Operations lead to drive multi-channel campaigns across TV, radio, digital, OOH, and print.

You will supervise media plan development, vendor negotiations, budgeting, and analytics, delivering actionable insights to optimize reach, impressions, CTR, and cost efficiency.

The role requires 3–5 years in media planning or ad operations and a Bachelor's degree in Marketing, Communications, or Advertising.