Strategic Marketing & Campaigns Manager

First Philippine Holdings; Philippines; On-site; PHP 600,000 - 1,200,000; Full time

Job summary

First Philippine Holdings is seeking an experienced Marketing Manager to lead end-to-end project and campaign management across Industrial, Water, and Commercial Properties segments in the Philippines. The role requires coordinating with internal teams and external partners to deliver campaigns and collateral on time and within budget.

You will craft messaging, develop annual and quarterly plans, and execute multi-channel campaigns to boost brand visibility.

Qualifications

• Education: Bachelor's degree in Marketing, Communications, Business or related field.
• Experience: At least five (5) years in Marketing, Communications, Advertising or related fields.

Responsibilities

• Lead end-to-end management of marketing projects, ensuring timelines, budgets and deliverables are met.
• Develop detailed project plans, communication workflows, and progress trackers for efficient execution.
• Coordinate with internal teams and external partners (agencies, creatives, vendors) for seamless delivery of campaigns and collateral.
• Oversee production of marketing materials - videos, brochures, digital assets, presentations, and event collateral.
• Support development of annual and quarterly marketing plans for Industrial, Water, and Commercial Properties business units.
• Conduct market scans, competitor reviews, and insights gathering for strategic recommendations.
• Assist in crafting messaging frameworks, brand narratives, and communication strategies tailored to each business line.
• Execute multi-channel campaigns (digital, on-site, PR, events, partnerships) to drive visibility and lead generation.
• Plan and execute industry events, locator engagements, site activation activities, and community programs.
• Manage event logistics, program flow, production suppliers, registration processes, and stakeholder coordination.
• Support lead management and visitor experience initiatives (investor visits, FPIP tours, business missions).
• Ensure consistent brand presence in all stakeholder touchpoints.
• Track performance of campaigns, events, and marketing assets using defined KPIs.
• Prepare regular project updates, post-event reports, and recommendations for improvement.
• Maintain a centralized repository of marketing materials, documentation, and brand assets.

Skills

Project management

Marketing strategy

Stakeholder engagement

Event planning

Budget management

Education

Bachelor's degree in Marketing, Communications, Business

Job description

First Philippine Holdings is seeking an experienced Marketing Manager to lead end-to-end project and campaign management across Industrial, Water, and Commercial Properties segments in the Philippines. The role requires coordinating with internal teams and external partners to deliver campaigns and collateral on time and within budget.

You will craft messaging, develop annual and quarterly plans, and execute multi-channel campaigns to boost brand visibility.