Strategic E-commerce Media Buyer & Performance Optimizer

Global Technological Trading Inc.; Taguig; Hybrid; PHP 391,000 - 725,000; Full time

Job summary

Global Technological Trading Inc. is seeking a Media Buy Officer to manage and optimize paid advertising campaigns across E-commerce and Digital Marketing platforms.

The role drives traffic, conversions, and revenue growth through strategic planning, execution, and optimization across Shopee, Lazada, Meta, TikTok, and Google. You will monitor performance metrics such as ROAS, GMV, conversion rate, CTR, and CPC; conduct keyword research and bid adjustments; allocate budgets; and collaborate with

Qualifications

• Bachelor's degree in Marketing, Advertising, Business, or related field is required.
• Minimum 2–3 years of experience in Media Buying, Performance Marketing, or E-commerce Advertising.
• Experience managing campaigns across Shopee, Lazada, Meta, TikTok, and Google is preferred.

Responsibilities

• Manage and optimize Shopee Ads, Lazada Sponsored Solutions, and TikTok Shop Ads.
• Plan, launch, and optimize Meta Ads (Facebook/Instagram).
• Run Google Ads campaigns including Search, Display, Performance Max, and YouTube.
• Monitor campaigns daily/weekly/monthly and provide insights.
• Collaborate with Marketing, Creative, and E-commerce teams on promotions and launches.

Skills

Analytical skills

Reporting skills

Excel / Google Sheets

Communication

Stakeholder management

Budget management

Campaign optimization

Audience targeting

Education

Bachelor's degree in Marketing, Advertising, Business, or related field

Tools

Meta Ads Manager

Google Ads

TikTok Ads Manager

Shopee Ads

Lazada Sponsored Solutions

TikTok Shop Ads

Job description

Global Technological Trading Inc. is seeking a Media Buy Officer to manage and optimize paid advertising campaigns across E-commerce and Digital Marketing platforms.

The role drives traffic, conversions, and revenue growth through strategic planning, execution, and optimization across Shopee, Lazada, Meta, TikTok, and Google. You will monitor performance metrics such as ROAS, GMV, conversion rate, CTR, and CPC; conduct keyword research and bid adjustments; allocate budgets; and collaborate with