Strategic Digital Media Buyer

Global Technological Trading Inc.; Philippines; Remote; PHP 300,000 - 540,000; Full time

Job summary

Global Technological Trading Inc. seeks a Media Buy Officer to plan, execute, and optimize paid digital campaigns across Google Ads and Meta platforms. You will collaborate with marketing and creative teams to develop data-driven strategies and target audiences effectively.

You will monitor performance, run A/B tests, report on KPIs, and ensure campaigns stay within budget while maximizing ROI. This role requires 1–2 years of experience and strong analytics skills.

Qualifications

• Bachelor's degree in Marketing, Advertising, Communications, or related field.
• 1–2 years of experience in Digital Media Buying or performance marketing.
• Hands-on experience with Google Ads (Search, Display, YouTube) and Meta Ads Manager (Facebook, Instagram).
• Strong analytical skills and familiarity with Google Analytics, Meta Pixel, and data tracking tools.

Responsibilities

• Plan, execute, and optimize paid digital ad campaigns across Google Ads and Meta platforms.
• Collaborate with marketing and creative teams to develop data-driven media strategies.
• Monitor performance, conduct A/B tests, and adjust campaigns for ROI.
• Generate regular performance reports with key metrics and insights.
• Coordinate with cross-functional teams to align campaigns with promotions or launches.

Skills

Digital media buying

Analytical skills

Budget management

A/B testing

Data-driven decision making

Education

Bachelor's degree in Marketing/Advertising/Communications

Tools

Google Ads

Meta Ads Manager

Google Analytics

Meta Pixel

Job description

Global Technological Trading Inc. seeks a Media Buy Officer to plan, execute, and optimize paid digital campaigns across Google Ads and Meta platforms. You will collaborate with marketing and creative teams to develop data-driven strategies and target audiences effectively.

You will monitor performance, run A/B tests, report on KPIs, and ensure campaigns stay within budget while maximizing ROI. This role requires 1–2 years of experience and strong analytics skills.