Strategic Distributor Growth & GTM Lead

RAM Food Products Inc.; Metro Manila; On-site; PHP 1,440,000 - 2,400,000; Full time

Job summary

RAM Food Products, Inc. seeks a Senior Distributor Manager to lead Route-to-Market and Go-to-Market strategies for the distributor network.

You will drive market expansion, growth, distribution coverage, and profitability through rigorous partner evaluation and collaboration with Sales, Marketing, Finance, and Supply Chain. The role requires at least 5 years in FMCG sales, distribution, or business development, with strong analytical, negotiation, and relationship skills.

Qualifications

• Strong analytical, negotiation, and relationship-management abilities.
• Experience evaluating distributor profitability and business opportunities.
• Willingness to travel regularly to distributor locations and territories.

Responsibilities

• Develop and implement RTM and GTM strategies aligned with commercial objectives.
• Assess distributor capability, capacity, profitability, and market potential.
• Identify and develop new distributor partners and territories to expand coverage.
• Develop distributor guidelines covering contracts, territory, organization, and profitability.
• Create distributor business plans, targets, and performance scorecards.
• Monitor distributor performance and recommend actions to boost sales and profitability.
• Provide strategic coaching, training, and tools to strengthen distributor capabilities.
• Identify market and channel opportunities and build business cases for expansion.
• Collaborate with Sales, Marketing, Finance, and Supply Chain for effective execution.
• Lead regular distributor reviews and provide management with insights and recommendations.

Skills

Analytical skills

Negotiation

Influencing

Relationship management

Travel willingness

Education

Bachelor’s degree in Business, Marketing, Management, or related field

Job description

RAM Food Products, Inc. seeks a Senior Distributor Manager to lead Route-to-Market and Go-to-Market strategies for the distributor network.

You will drive market expansion, growth, distribution coverage, and profitability through rigorous partner evaluation and collaboration with Sales, Marketing, Finance, and Supply Chain. The role requires at least 5 years in FMCG sales, distribution, or business development, with strong analytical, negotiation, and relationship skills.