Growth-Focused Paid Media Strategist

Zion Philippines; Valenzuela; On-site; PHP 558,000 - 781,200; Full time

Job summary

A digital marketing agency is looking for a skilled Campaign Manager to lead paid advertising efforts across Meta and Google platforms. Responsibilities include planning, executing, and analyzing ad campaigns to enhance overall performance and drive conversions. The ideal candidate will have experience in audience research, performance tracking, and reporting, as well as proficiency in tools like Google Analytics and Meta Ads Manager. This role requires collaboration with creative teams to align ads with brand strategies.

Qualifications

• Experience in managing paid ad campaigns across multiple platforms.
• Proficiency in audience research and competitor analysis.
• Strong analytical skills for performance tracking and reporting.

Responsibilities

• Plan and execute paid ad campaigns across various platforms.
• Monitor campaign performance and make necessary adjustments.
• Collaborate with teams for ad alignment with strategies.

Skills

Paid ad campaign management

Audience research

Analytics and reporting

Performance optimization

Collaboration with teams

Tools

Google Analytics

Meta Ads Manager

Job description

A digital marketing agency is looking for a skilled Campaign Manager to lead paid advertising efforts across Meta and Google platforms. Responsibilities include planning, executing, and analyzing ad campaigns to enhance overall performance and drive conversions. The ideal candidate will have experience in audience research, performance tracking, and reporting, as well as proficiency in tools like Google Analytics and Meta Ads Manager. This role requires collaboration with creative teams to align ads with brand strategies.