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VA Masters is seeking a detail-oriented Social Media Content Manager to own our Instagram presence and support email marketing for a luxury travel brand. You will transform raw footage into polished reels and write captions that capture our voice, while managing a monthly content calendar and newsletters via Mailchimp.
The ideal candidate is a reliable self-starter who can execute a clear creative vision with minimal oversight, delivering consistent updates and measurable engagement across
Job Summary:
We're pleased to be adding a detail-oriented Social Media Content Manager to manage our Instagram presence and support our email marketing. You'll take raw video footage and direction and turn it into polished, on-brand reels, write captions that capture our voice within the luxury travel niche, and help keep our content calendar and email newsletters running smoothly. The ideal candidate is a reliable self-starter who can execute a clear creative vision with minimal oversight.
Key Responsibilities:
Manage and schedule Instagram content, including posts and reels
Edit raw video footage into polished, on-brand reels
Write engaging captions that match brand voice and travel niche
Build and maintain a monthly content calendar based on provided direction
Draft and schedule email newsletters through Mailchimp
Research relevant travel and lifestyle accounts for content inspiration
Prepare periodic performance reports covering views, engagement, and growth
Provide proactive daily updates on tasks in progress and completed
Mandatory Skills:
Strong written English with excellent attention to detail
Proven experience managing Instagram accounts and editing short-form video content (Reels or TikTok-style)
Comfortable using Mailchimp or similar email marketing platforms
Proficiency with Canva and short-form video editing tools
Reliable, detail-oriented, and able to work independently
Strong communication skills, including proactive, consistent updates
Preferred Skills:
Experience creating content for travel, lifestyle, hospitality, or luxury brands
Familiarity with content calendar planning and social media performance reporting
Ability to draw inspiration from other accounts while adapting to a distinct brand voice
Comfortable managing multiple platforms and channels simultaneously
Why Join Us:
This is a great opportunity to bring your creative and organizational skills to a growing brand with an established presence and clear creative direction. You'll enjoy flexible, ongoing work with room for more responsibility as things scale. If you love crafting beautiful, on-brand content and have a passion for the travel and lifestyle space, we'd love to hear from you.