Job Summary
We're pleased to be adding a Social Media & Content Assistant to own the production and distribution of our video content across Instagram, YouTube, and our website, while also supporting broader day-to-day operations. This role blends content production with growth strategy — you'll edit reels, shorts, and long-form video to a premium, high-ticket brand standard, while also handling email communications, community engagement, calendar management, and general administrative and operational tasks. The ideal candidate brings sharp editing skills, real knowledge of short-form growth mechanics, and a tech-confident, resourceful approach to owning a variety of responsibilities without needing close oversight.
Key Responsibilities
- Edit and produce high-quality Reels, Shorts, and long-form video for Instagram, YouTube, and the website with premium pacing, sound design, captions, and visual polish
- Turn raw footage, voice notes, or source video into finished, on-brand content, making creative calls independently
- Build and manage a content calendar across platforms, and upload and schedule content across Instagram, LinkedIn, YouTube, and Substack
- Mine coaching calls, sales calls, podcast episodes, livestreams, and comments/DMs for usable content, wins, and testimonial-worthy moments
- Take source content and systematically repurpose it into LinkedIn posts, carousels, Reels, clips, and quote graphics
- Write on-brand captions, hashtags, and calls to action for each platform
- Manage community engagement across social platforms, including responding to comments and DMs
- Implement and manage email sends, sequences, and newsletter scheduling
- Manage the founder's calendar and diary, including scheduling and coordination
- Handle general day-to-day administrative and operational tasks as they come up
- Provide light technical support across the working tech stack, troubleshooting and setting up tools as needed
- Keep raw footage, edited assets, finished content, and other working files organized in Google Drive
Mandatory Skills
- Proven video editing skills in CapCut, Edits, or Descript at a professional level
- Genuine working knowledge of short-form growth mechanics (hook structure, retention, trend and audio strategy)
- Comfortable managing email communications and basic email marketing tools
- Tech-confident and resourceful, comfortable picking up and troubleshooting new tools independently
- Strong organizational skills for calendar management and day-to-day admin
- Reliable, detail-oriented, and able to work independently
- Strong communication skills and fast, responsive follow-through
Preferred Skills
- Experience producing content for a coaching, course, or high-ticket personal-brand business
- Familiarity with Metricool for scheduling and distribution
- Familiarity with Canva for graphics and carousel design
- Experience with email platforms such as Kit or Mailchimp
- Comfortable with an evolving role and shifting priorities
- Ability to bring proactive ideas rather than waiting to be briefed
Why Join Us
This is a chance to take real ownership across content and operations for a premium, high-ticket brand, with room to shape the role as it grows. You'll work closely with the founder, have creative latitude to make editorial calls, and be trusted to handle a wide range of responsibilities without needing constant direction.