Senior Data Analyst: Omnichannel Insights Leader

GPC; Philippines; On-site; PHP 900,000 - 1,300,000; Full time

Job summary

Greenpark is seeking a Senior Data Analyst to transform complex digital marketing data into actionable insights across SEO, content, and social. You will lead category assessments, turning raw search data into structured insights to inform editorial and marketing strategies.

Responsibilities include forecasting, multi-channel data consolidation, and building dashboards to drive measurable impact. You will partner with SEO, Editorial, and Social teams to embed insights into strategic roadmaps and

Qualifications

• 4–6 years in digital analytics, ideally within marketing, SEO, or omnichannel contexts.

Responsibilities

• Data Management & Analytics: Consolidate multi-channel data (SEO, editorial, social, paid) into dashboards.
• Category Assessment & Search Insights: Own sizing, opportunity mapping, search intent analysis and cross-platform signals.
• Insight Generation: Translate metrics into meaningful business insights and identify growth opportunities.
• Performance Reporting: Build reporting frameworks and deliver monthly performance insights with next steps.
• Cross-Functional Support: Partner with SEO, Editorial, and Social teams to embed insights into roadmaps.

Skills

Digital analytics

Category assessments

Keyword clustering

Opportunity mapping

Statistical modeling

Storytelling

Tools

GA4

GSC

SEMrush

SimilarWeb

KeywordTool.io

Emplifi

Job description

Greenpark is seeking a Senior Data Analyst to transform complex digital marketing data into actionable insights across SEO, content, and social. You will lead category assessments, turning raw search data into structured insights to inform editorial and marketing strategies.

Responsibilities include forecasting, multi-channel data consolidation, and building dashboards to drive measurable impact. You will partner with SEO, Editorial, and Social teams to embed insights into strategic roadmaps and