Remote Data-Driven Marketing Analyst

WAI GLOBAL; Philippines; On-site; PHP 400,000 - 700,000; Full time

Job summary

Wai Global seeks a Digital Marketing Analyst to own reporting and data-driven insights across digital marketing and ecommerce. You will transform data from web analytics, ecommerce, email, and product reviews into prioritized recommendations that enhance campaign performance, content quality, and user experience.

You will collaborate with global teams across North America and Europe, leveraging Power BI, Adobe Commerce, and Mailchimp to maintain assets, campaigns, and translations, ensuring

Qualifications

• Bachelor's degree in Marketing, Business, Analytics, Communications, Digital Media, or a related field.

Responsibilities

• Own reporting, performance measurement, and data-driven insights across digital marketing and ecommerce operations.
• Maintain and refresh Power BI dashboards and recurring reports on website, ecommerce, campaigns, product reviews, and KPI tracking.
• Track web and campaign performance using web analytics, monitor traffic, conversion, engagement, and audience trends.
• Validate data across sources and translate findings into prioritized recommendations for marketing decisions.
• Coordinate localization and translations, QA formatting, links, and metadata for ecommerce content.

Skills

Attention to detail

Dashboards

Data accuracy

Cross-functional collaboration

AI tools proficiency

Education

Bachelor's degree (Marketing/Business/Analytics/Communications/Digital Media)

Tools

Power BI

Google Analytics 4

Google Search Console

Excel

Visual SKUs DAM

Adobe Commerce

Mailchimp

Job description

Wai Global seeks a Digital Marketing Analyst to own reporting and data-driven insights across digital marketing and ecommerce. You will transform data from web analytics, ecommerce, email, and product reviews into prioritized recommendations that enhance campaign performance, content quality, and user experience.

You will collaborate with global teams across North America and Europe, leveraging Power BI, Adobe Commerce, and Mailchimp to maintain assets, campaigns, and translations, ensuring