A recruitment agency in Batangas City seeks a Sales Marketing Manager to lead sales strategies, implement marketing campaigns, and mentor a team. Ideal candidates will have experience in sales and marketing, proven leadership skills, and a bachelor's degree in marketing or a related field. This role requires adaptability and a focus on results in a dynamic environment.
Qualifications
Proven experience in sales and marketing, preferably in a managerial role.
Knowledge of marketing strategies and digital marketing tools.
Results-oriented and proactive.
Responsibilities
Develop and execute sales strategies to drive bookings and events.
Maintain relationships with travel agencies and corporate clients.
Plan and implement marketing campaigns across digital platforms.
Work with Revenue Manager to develop pricing strategies.
Lead and mentor the sales and marketing team.
Skills
Sales and marketing experience
Leadership skills
Communication skills
Negotiation skills
Analytical skills
Client relationship management
Adaptability in a fast-paced environment
Education
Bachelor’s degree in Marketing, Business Administration, or related field
Job description
SALES MARKETING MANAGER
Qualifications:
Proven experience in sales and marketing, preferably in a managerial role
Strong leadership, communication, negotiation, and analytical skills
Knowledge of marketing strategies and digital marketing tools
Ability to develop and maintain strong client relationships
Results-oriented, proactive, and adaptable to a fast-paced environment
Bachelor’s degree in Marketing, Business Administration, or a related field preferred
Key Responsibilities:
Sales Responsibilities
Develop and execute sales strategies to drive room bookings, events, group business, and long-stay packages.
Maintain strong relationships with travel agencies, corporate clients, event planners, online travel partners (OTAs), and tour operators.
Conduct sales calls, site inspections, and property tours to generate new business.
Negotiate contracts, group rates, and corporate partnerships to maximize revenue.
Prepare sales forecasts, market analyses, and performance reports for management.
Marketing Responsibilities
Plan and implement marketing campaigns across digital platforms, social media, email, print, and local partnerships.
Manage the hotel’s online presence, ensuring accurate content across OTAs, the website, and social media channels.
Coordinate photoshoots, promotional materials, and brand content that highlight the property’s features and experiences.
Monitor market trends, competitor activities, REVPAR data, and guest feedback to improve positioning.
Collaborate with the reservations and F&B teams on promotions, holiday packages, events, and seasonal offers.
Revenue Management & Strategy
Work closely with the Revenue Manager/General Manager to develop pricing strategies and optimize occupancy.
Analyze daily pick-up reports, booking patterns, and demand forecasts.
Support upselling and cross-selling initiatives throughout the property.
Team & Cross-Department Collaboration
Lead and mentor the sales and marketing team to achieve monthly and annual goals.
Coordinate with operations, front office, housekeeping, and F&B teams to align promotions and guest experiences.